Chapter 15- Ethics, Recommendations And Taxation Flashcards
Rule makers for Securities industry
SEC, FINRA and other regulatory bodies
Duty of broker/dealers to regulate each other
Written procedures manual and at least one supervisor of the rule book per firm
Principal must review and approve all correspondence and review transactions
Customer ethics and responsibilities
Must provide accurate information
Full and honest disclosure
Ethical business practices
Maintain written supervisory procedures
Principal enforces the rules
Must be at least as stringent as self-regulatory organization
Conduct rules deal with ethical treatment of customers
Manipulative and fraudulent devices
Manipulative/fraudulent devices- cannot use manipulation to induce sales
Act of 1934 gives 3 year period of statue of limitations and 1 year from discovery
No dollar limit on penalty
Outside business activity
Associated persons cannot work for any other company other than member firm without disclosing
Must provide written notice
Member firm can restrict or reject if a conflict arrises
Includes serving as office or director of a company or owning an interest in another financial firm
May make a passive investment without disclilosing
Private securities transactions
Selling outside of regular business
Known as Selling away
To do so a person must: Provide notice to employer Describe the transaction in detail Describe role in transaction Disclose whether he may or has received compensation
If there is compensation attached, the employing member either has to treat the transaction as if it were happening on own books or ban the transaction
If no compensation then the employing member must acknowledge he was asked for permission and may require adhearance to procedures
No compensation and for a family member is excluded from this rule
Investment recommendations
Must be in customers best interest, be consistent with risk tolerance and objectives
Investments should be explained fully
Paying for referrals
FINRA prohibits reps from paying for referrals
Even if gift was given first and a referral was given upon receipt
Activities violation fair dealing conduct rules
Recommending investments not suitable for customers financial position or risk tolerance
Short term trading of mutual funds
Setting up fictitious accounts that other worlds would be prohibited
Making unauthorized transactions or use of funds
Committing forgery or misstating facts
Guaranteeing against loss
Churning
Excessive trading to generate commissions
Excessive frequency or excessive size abnormal from customer trait
Self regulatory orgs take deeper looks into discretionary accounts
Discussion with registered rep should take place
Reverse churning
Placing clients in expense accounts who don’t trade often
Fee based accounts have a flat fee each year
Must be an appreciably greater amount
Gratuities to other firms
May not distribute business related compensation to other firms
Allowed to extend gift if:
Not conditional on sales
Employing member prior approval
Does not exceed $100 per year
Vacations/season tickets are always violations
Employment contracts
Leasing of employees is acceptable if there is written consent between all parties
Borrowing and lending to clients
Written notice of agreement
And one of following has to be present:
Immediate family member (no notice needed)
Customer is in business of lending (no APPROVAL needed, need notice)
Both registered persons with firm
Personal relationship outside of client relations
Business relationship outside of broker-consumer
Misrepresentations
May not misrepresent education, services offered, fees to be charge
Misrepresentation to inaccurately state or fail to state a material fact
Research reports
Adviser or broker dealer is prohibited from presenting info prepared by other persons without disclosing name of said person or firm
Soft dollar arrangements- client pays a higher commissions for research done by firm before a trade occurs
Security Exchange Act of 1934 on Soft Dollars- must meet the following requirements for it to be legal:
- Eligibility of the research being charged
- Lawful and appropriate assistance in investment decision
- Reasonableness of commission paid
- Disclosed to client
Would not include: Telephone lines Office furniture Rent for office space Software not used for analysis Training services
Safe Harbor Rules gor soft dollar: what qualifies and what doesn’t
Qualifies: Research reports Financial newsletter/trade journal Quantitative analytical software Seminars and conferences with appropriate content
Not qualified: Providing computers and equipment Travel expenses to seminars Rent for office space Internet services Training services
Guarantees and sharing in customer accounts
May not guarantee against loss
May not share in profit/loss of accounts
Exception: Joint account in which registered rep only gets his share and the account must be approved
If with a family member, proportion does not apply
Painting the tape
Selling same shares twice in a day with the idea that shares will be sold at same price
Intent to boost activity
Marking the close
Effecting trades or falsely reporting trades to influence closing price
Also can’t pay for favorable reviews of companies
Front running
Placing individual trades due to prior knowledge of a block order (10,000 shares)
Interpositioning
Adding another broker/dealer when there is no benefit to the client
Generally a reciprocal relationship
Both receive commission from client
Where to file tips
FINRA via the regulatory tip line in Washington DC
To know your customer you must
Understanding a customers financial status
Net worth and net income
Investment objective
All facts essential in making recommendations
FINRA and SROs mandated
Does not include non security items
FINRA definition does not include other brokers and certain potential investors
If not a client and no compensation for the advice was received, then Rule would not apply
Non-financial considerations
Customers age Marital status Number and ages of dependents Customer employment status Employment of customer family members Customers current and future financial needs
Risk tolerance and investment goal questions
What kind of risks can you afford
How liquid must Investments be
How important are tax considerations
Long term or short term investments
What is your investment experience
What investments do you currently have
Current income generation
Short term debt, income oriented mutual funds, money market funds and annuities
Investment pyramid goes safety, growth and speculation
Capital growth
Most common growth investments are common stock and common stock mutual funds
Investment retirement accounts
Allow earnings to accumulate tax deferred (pay money on withdrawls)
Diversification
Objective to move away from having a single asset for retirement
Investment objectives and recommendations
Preservation of capital= Gov securities/Ginnie MAEs
Growth= common stocks or common stock mutual funds
Balanced or moderate growth= Blue chip stock
Aggressive growth/sepculation= tech stocks or sector funds
Income- bonds, but not zero coupons
Tax free income- munis or muni bond funds
High yield income- corp bonds or corp bond funds
Income oriented stock portfolio- preferred stock and utilities
Liquidity- money market funds
Keep pace with inflation- stock portfolio
Unsuitable trade
Investor wants to partake in a trade deemed by rep as unsuitable
Reg rep must explain why and would mark the trade unsolicited if customer went forward