Chapter 15 Flashcards

0
Q

The purpose of Meta’s speech is to discuss the basic principles of Buddhism. This is a speech about a(n)

A

Idea

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1
Q

A speech to inform has three goals: to enhance understanding, to maintain interest, and to

A

Be remembered

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2
Q

A speech about a(n)____concerns anything you can see or touch

A

Object

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3
Q

According to your text, there are ____ types if informative speeches

A

Five

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4
Q

Which of the following questions would be a prompt for writing a speech on an event?

A

Where were you on September 11, 2001?

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5
Q

Speeches about ideas are usually organized_____with logical subdivisions of the central idea

A

Topically

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6
Q

In the study noted in the text, listeners were asked to identify a song from the rhythm being tapped by another participant. This study showed that fewer than___of the people could identify the song from this method

A

2%

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7
Q

The principle of “using what’s there” is helpful when a speaker is trying to

A

Clarify information

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8
Q

Nora learns best by seeing words in print. She is a(n) _____ learner.

A

Visual print

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9
Q

Pedagogy is the art and science of teaching

A

Children

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10
Q

Once he realized that the seminar was on a topic he had no interest in, Bruce decided he would leave when lunch hour rolled around. Which aspect of the adult-learning principles did the seminar fail to take into account?

A

Provide information that can be used immediately

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11
Q

Which element of telling a good story is in place when a speaker includes descriptions of opposing ideas?

A

Identify a conflict

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12
Q

Which of the following is NOT one of the strategies used by a speaker to enhance audience recall?

A

Place key ideas in the conclusion

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13
Q

Jeremy wanted to be sure his audience understood the importance of his final point, so he paused and looked out into the crowd before speaking. What strategy did he use to enhance audience recall?

A

Reinforce key ideas nonverbally

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14
Q

When developing an informative speech, all decisions should foremost be based on the consideration of the

A

Audience

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15
Q

ELM is a(n)______-centered theory of persuasion

A

Audience

16
Q

The direct persuasion route of the ELM encompasses Aristotle’s idea of

A

Logos

17
Q

A student in Jessica’s class is giving a presentation on smoking. Since Jessica has been smoking for many years, she feels uncomfortable and upset when she hears the speaker say that her life will be cut short by smoking. Which motivational technique is used in this example?

A

Cognitive dissonance

18
Q

What method is being employed when a listener attempts to overcome cognitive dissonance by “hearing what they want to hear?”

A

Reinterpret the message

19
Q

Belonging to a fraternity or sorority provides for a_____need in Maslow’s hierarchy

A

Social

20
Q

Anna told the audience, “By giving money to the local animal shelter you will help save five dogs from being euthanized.” She is using a fear appeal to

A

Empower her listeners to act

21
Q

A person’s____are deeply ingrained and tend to change less frequently

A

Values

22
Q

A person’s____are defined by his or her likes and dislikes

A

Attitudes

23
Q

Connor knows that cheating on an exam is always wrong. This is an example of a(n)

A

Value

24
Q

Caroline reminded her mother that she was a responsible driver and always got home before her curfew. She is _____ to persuade her mother

A

Ethos

25
Q

When Aristotle referred to the use of emotions in persuasion, he called it

A

Pathos

26
Q

A __________ is a statement that you want your audience to agree with

A

Proposition

27
Q

Justin knew that his audience had an open-mind regarding his topic, so he was fully prepared to show them his point of view. This audience displays latitude of

A

Noncommitment

28
Q

A proposition of ________ is defined as a statement that asserts something is better than something else

A

Value

29
Q

Which category of persuasive often includes the word should?

A

Propositions of policy