Chapter 14 speech Flashcards

1
Q

Burden of proof

A

your obligation as a speaker to show that they should accept what you propose

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2
Q

presumption

A

the inherent advantage in keeping things the way they are

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3
Q

evidence

A

testimony, statistics, examples, and images used to support arguments

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4
Q

claim

A

an observation or conclusion

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5
Q

warrant

A

the rationale for making a claim from evidence

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6
Q

reasoning from example

A

using examples to make a broader point

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7
Q

reasoning from analogy

A

making comparison between two objects

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8
Q

reasoning from causal generalizations

A

applying a specific case to a causal relationship

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9
Q

reasoning from sign

A

noting that the presence or absence of a charateristic indicates the presence or absence of an object or idea

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10
Q

fallacy

A

any type of error in reasoning process

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11
Q

Persuasive preface

A

indicates widespread acceptance of an idea without using evidence

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12
Q

emotional language

A

inaccurately characterizes something by using emotional adjectives

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13
Q

slippery slope

A

fallacy assumes that once a course of action is started, it will be followed to its final conclusion

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14
Q

bandwagon

A

fallacy assumes that because many people are doing something, the action is reasonable

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15
Q

appeal to tradition

A

assumes that past actions should continue simply for the sake of tradition

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16
Q

hasty generalization

A

assumes that all members of a group will have similar characteristics without fully studying the group

17
Q

different types of reasoning

A

example, analogy, causal generalization, sign

18
Q

components of an argument

A

evidence, claim, warrant