Chapter 12: Market Mechanism Flashcards
What is the price mechanism?
How market forces respond to changes in supply and demand
Rationing function
When prices allocate (ration/limit) scarce resources.When changes in price lead to more or less being produced, so increasing or limited the quantity demanded by buyers.
Signalling function
When changes in price give information to buyers and sellers that influence their decision to buy and sell
Incentive function
When changes in price encourage buyers and sellers to CHANGE THE QUANTITY they buy and sell
Explain the signaling function
The price mechanism can provide a signal to firms and consumers. The price of a good is a key piece of information to economic agents because they reflect market conditions and act as signals which show whether or not they should change the quantity bought and sold.
Why do low prices encourage consumers to buy more units?
Because the utility (amount of satisfaction gained) per dollar increases relative to other goods
Why would a prolonged fall in prices drive some firms out of the market?
Because it is no longer profitable for them to supply. Low prices discourage production.