Chapter 12

Question 1

Guidelines for topic seletion

Answer 1

Select a topic that matter to you
(personal intrest will make you delivery more dynamic)
Select a topic appropriate to the speaking occasion
(consider the expections, demands, and constraints of paticular speaking situations)
Select a topic appropriate to you audience
(select topics that will appeal to the needs, interests, and situations of listeners)
Narrow your topic
(If you’re interested in the general topic of health care reform, you might narrow that to reducing the costs of drugs or increasing preventive medicine)

Question 1

mind map

Answer 1

A holistic record of information on a topic. Mind mapping is a method that can be used to narrow speech topics or to keep track of information gathered during research.

Question 2

3 general purposes of speaking

Answer 2

infrom, persuade, and entertain

Question 3

Speech to inform

Answer 3

A speech, the primary goal of which is to increase listeners’ understanding, awareness, or knowledge of some topic

Question 4

Speech to persuade

Answer 4

A speech, the primary goal of which is to change listeners’ attitudes, beliefs, or behaviors or to motivate listeners to action

Question 5

Speech to entertain

Answer 5

A speech, the primary goal of which is to amuse, interest, or engage listeners

Question 6

specific purpse

Answer 6

a behavioral objective or observ-able response that will indicate that you achieved your com-munication goal.

Question 7

Thesis statement

Answer 7

the main idea of an entire speech. It should capture the heart of your speech in a short, precise sentence that listeners can remember easily

Question 8

steps in planning public speaking

Answer 8

1. Indetify the broad topic
2. Narrow the topic
3. Define the general purpose
4. Determine a specific purpose
5. Develop a thesis staement
   table 12.3 on page 238

Question 9

demographic audience analysis

Answer 9

identifies general features common to a group of listeners. Demographic characteristics include age, sex, religion, cultural heritage, race, occupation, political allegiances, and educational level.