Chapter 10 Flashcards
Culture
Beliefs, understandings, practices, and ways of interpreting experience that are shared by a number of people
Individualism/Collectivism
One of five dimensions of variation among cultures, this refers to the extent to which members of a culture understand themselves as part of and connected to their families, groups, and cultures.
Uncertainty avoidance
One of five dimensions of variation among cultures, this refers to the extent to which people try to avoid ambiguity and vagueness
Power Distance
One of five dimensions of variation among cultures, this refers to the size of the gap between people with high and low power and the extent to which that gap is regarded asnormal
Masculinity/Femininity
One of five dimensions of variation among cultures, this refers to the extent to which a culture values aggressiveness, competitiveness, looking out for yourself, and dominating others and nature (considered masculine orientations) versus gentleness, cooperation, and taking care of others and liv-ing in harmony with the natu-ral world (considered feminine orientations)
Long term / short term orientation
One of five dimensions of variation among cultures, this refers to the extent to which members of a culture think about and long term (history and future) versus short term (present)
Dimentions of Cultural Variation
Individualism/Collectivism, Uncertainty avoidance, Power Distance, Masculinity/Femininity, Long term / short term orientation
dymanic
Evolving and chaning over time
sources of cultural change
Invention, Diffusion, Calamity, Communication
Calamity
Adversity that brings about change in a culture
Diffusion
borrowing from other cultures
Invention
Creation of tools, ideas, and practices
Social Communities
Groups of people who live within a dominant culture yet who also have common distinctive experiences and patterns of communicating. For example, immigrants may identify with both the culture to which they have moved and the culture of their homeland
High-context communication style
The indirect and undetailed communication favored in collectivist cultures
low-context communication style
the direcr, precise, and detailed communication favored in individualisic cultures