Chapter 10 - The Sharing Economy Flashcards

1
Q

Positive influence created when someone finds out that others are doing something

A

Social proof

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2
Q

A change in a firm’s business model. Usually referring to a startup that targets a new market or makes a fundamentally new product offering

A

Pivot

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3
Q

Social proof

A

Positive influence created when someone finds out that others are doing something

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4
Q

Pivot

A

A change in a firm’s business model. Usually referring to a startup that targets a new market or makes a fundamentally new product offering

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