Chapter 10 - The Sharing Economy Flashcards
1
Q
Positive influence created when someone finds out that others are doing something
A
Social proof
2
Q
A change in a firm’s business model. Usually referring to a startup that targets a new market or makes a fundamentally new product offering
A
Pivot
3
Q
Social proof
A
Positive influence created when someone finds out that others are doing something
4
Q
Pivot
A
A change in a firm’s business model. Usually referring to a startup that targets a new market or makes a fundamentally new product offering