Chapter 10: E-Business

Question 1

Such as Indigo and Canadian Tire, combine a physical presence with an online presence. These businesses use the Internet to supplement their existing businesses

Answer 1

Brick-and-Click Businesses

Question 2

The use of computer networks to improve organizational performance. Increasing profitability, gaining market share, improving customer service, and delivering products faster are some of the organizational performance gains possible by doing business electronically.

Answer 2

Electronic Business or E-Business

Question 3

Often created by bots which allows companies to leverage security systems to filter and remove this type of activity.

Answer 3

Fake Reviews

Question 4

Refers to the purchase of goods and services through wireless technology, such as cell phones and handheld devices.

Answer 4

Mobile M-Commerce (M-Commerce)

Question 5

Such as Amazon and Well.ca, has an online presence only and uses the capabilities of the internet to create a new business.

Answer 5

Pure-Play Business