chapter 1

Question 1

cognitive psych

Answer 1

study of mental operations

Question 2

information-processing approach aka human-processing approach

Answer 2

attempts to identify what occurs during various stages of processing information

Question 3

james B watson

Answer 3

classical conditioning experiment
stimulus response (S-R) approach

Question 4

Burrhus Skinner

Answer 4

operant conditioning and language acquisition

behaviour decreases/increases based on consequences

Question 5

ebbinghaus

Answer 5

forgetting curve

Question 6

William James

Answer 6

wrote textbook on attention, memory, imagery, reasoning

Question 7

broadbent

Answer 7

filter model of attention

Question 8

sperling

Answer 8

discovery of iconic memory and info processing model

Question 9

edward tolman

Answer 9

cognitive map

Question 10

miller, galanter, pribram

Answer 10

human behaviour is planned

Question 11

stimulus response

Answer 11

emphasizes the link between a stimulus and a response

Question 12

bottom up processing

Answer 12

information from sensory store to LTM

Question 13

top-down processing

Answer 13

information from LTM to sensory store`