Chapter 1 Flashcards
A branch of psychology that applies the principles of psychology to the
workplace.
Industrial Organization Psychology
Determining competencies; concerned with organizational efficiency.
Industrial Approach
Creating structure and culture that will provide positive and safe working conditions.
Organizational Approach
Main goal of Industrial Organization Psychology
to have a happy and productive workforce
To enhance the dignity and performance of human beings, and the organizations they work in, by advancing the science and knowledge of human behavior.
Purpose of IO Psychology
Application of IO Psychology
📌 Principle of Learning - training modules and incentive plans
📌 Social Psychology - understanding and dealing with employee conflict; forming group works
📌 Motivation and Emotion - enhance employee motivation and satisfaction
- First to apply the concept of psychology to advertising
- Wrote “the theory of advertising”
1903
Walter Dill Scott
- Pioneer the use of psychological tests to measure applicant’s skills
- Wrote “psychology and industrial efficiency”
1910
Hugo Munsterberg
- Assessment of army recruits for military service
- Tests: army alpha, army beta, personal data sheet
World War I
An intelligence test developed during World War I and used by the army for soldiers who can read.
Army Alpha
An intelligence test developed during World War I and used by the army for soldiers who cannot read.
Army Beta
- Engineering Psychology
- Psychologists provided information about human abilities and limitations for operating weapons
World War II
• Hawthorne studies: quality of work environment & attitudes of employees
• Originally: actual work conditions - employee performance
• Researchers realize that employees changed their behaviors because they were being studied
1930
When employees change their behavior due solely to the fact that they are receiving attention or are being observed.
Hawthorne Effect
A series of studies, conducted at the Western Electric plant in Hawthorne, Illinois, that have come to represent any change in behavior when people react to a change in the environment.
Hawthorne Studies