Ch. 8 Intro to the World Wine Industry Flashcards
Global Vineyards in Europe
56% are in Europe
Wine Industry Consists of…
Producers (grape growers, wine makers)
Distributors (distributors, brokers, exporters, importers)
Retailers (shop owners, sommeliers, buyers, sales staff, restauranteurs, supermarkets, online retailers)
Allied business and individuals (equipment manufacturers, lab techs, wine writers, auction houses, plant nurseries, ad agencies, event planners, trade organizations, wine educators)
Consumers
First Alcoholic Beverage to Incorporate Fermented Grapes
7000 BC
Jiahu, China
Wine from Vinifera Grapes – First Appearance
Caucasus Mountains in Western Asia
Spread into Eastern Europe & Middle East
European Strongholds of Wine
Greece
Then Romans
Spread around the Mediterranean Sea
Catholic Church
Continued wine growing after Roman empire fell
Religious purposes
The Renaissance
Winemaking grew and expanded beyond monestaries
Became major agricultural activity
Could be transported only to short distances
Expansion of Ocean Travel
Sailors found that fortified wines survived voyages better than unfortified wines
Earliest New World Vineyards
Colonists brought Euro wines to the New World
Latin America – Spanish Catholic monasteries
19th Century – Expanded by other Euro immigrants
Argentina, Chile, & CA
Phylloxera
1860s
Root louse
Native to Eastern US
Brought inadvertently to Europe
Killed grapevines
First in France, then Europe, then rest of the world
Prohibition
1920
Outlawed wine production
Wine trade suffered
Repealed in 1933
Traditional Heavyweights in Winemaking
Italy
France
Spain
Total Volume of Wine Produced Throughout the World in 2022
65% in Europe
10% in S. America
10% in N. America
6% in Asia
5% in Oceana
4% in Africa
Top Six Countries – Total Vineyard Acreage
China
Spain
France
Turkey
U.S.
Net Exporters of Wine
Australia & Chile
Produce more wine than they consume
Need to find markets in other countries
Wine Region Delineations
Political
Viticultural
Political Regions
Administrative districts of various sizes
Nations
States
Provinces
Counties
Towns
Communes
Viticultural Regions
Based on environmental features
Terroir
Traditional winemaking practices
Appellations or Geographic Indications (GI)
Officially sanctioned wine regions
Agreements among governments
Smaller Appellations
Based on terroir
Uniform climate
Topography
Soil structure
Wines should conform to a certain standard