Ch. 8 Flashcards

1
Q

Procedure for developing a Questionnaire-Step 1

A

Specify what information will be sought, by making a hypotheses.

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2
Q

Procedure for developing a Questionnaire-Step 2

A

Determine Method of Administation, like personal interview, telephone interview, mail questionnaires, or web-based questionnaires.

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3
Q

Procedure for developing a Questionnaire-Step 3

A

Determine Content of Individual Questions, Filter questions.

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4
Q

Procedure for developing a Questionnaire-Step 4

A

Determine form of response to each question, like open-ended questions or Closed- ended questions.

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5
Q

Response order bias-

A

An error that occurs when the response to a question is influenced by the order in which the alternatives are presented.

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6
Q

Split-ballot technique-

A

A technique used to combat respnse order bias, in which response options are reordered or reandomized to create different versions of the survey.

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7
Q

Procedure for developing a Questionnaire-Step 5-

A

Determine wording of each question. use simple words, avoid ambiguous words and questions, avoid leading questions, avoid unstated alternatives, avoid assumed consequences, avoid generalizations and estimates, avoid double-barreled questions.

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8
Q

Leading question:

A

A question framed so as to give the respondent a clue as to how he or she should answer.

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9
Q

unstated alternative:

A

An alternative answer that is not expressed in a question’s options.

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10
Q

assumed consequences-

A

A problem that occurs when a question is not framed so as to clearly state the consequences and thus generates different responses from individuals who assume different consequesnces.

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11
Q

Double- barreled questions-

A

A question that calls for two responses and creates confusion for the resondent.

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12
Q

Procedure for developing a Questionnaire-Step 6-

A

Determine Question Sequence. Use simple and interesting opening questions. Use the funnel Approach. Design braching questions with care. Place difficult or sensitive questions late in the questionnaire.

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13
Q

Funnel Approach-

A

An approach to question sequencing that gets its name from its shape, starting with braod questions and pregressiveily narrowing down the scope.

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14
Q

Question order bias-

A

The tendency for earlier questions on a questionnaire to influence respondents’ answers to later questions.

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15
Q

Branching question-

A

A technique used to direct respondents to different places in a questionnaire, based on their response to the question at hand.

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16
Q

Procedure for developing a Questionnaire-Step 7-

A

Determine physical characteristics of questionnaire.

17
Q

Procedure for developing a Questionnaire-Step 8-

A

Develop Recruiting message or script.

18
Q

Procedure for developing a Questionnaire-Step 9-

A

Reexamine steps 1-8 and revise if necessary.

19
Q

Procedure for developing a Questionnaire-Step 10-

A

Pretest Questionnaire and revise if necessary.

20
Q

Pretest-

A

Use of a questionnaire (or observation form) on a trial basis in a small pilot study to determine how well the questionnaire (or observation form) works.