Ch. 7 Flashcards
An internal record or representation of some prior event or experience.
Memory
Outlining each chapter from our book to help you organize data in your long-term memories for easier retrieval . Helps build a cognitive map of information & improves memory.
Constructive Process
Organization
Details of
experiences
must be
encoded into
our memories,
or they will not
be retrievable,
which is called
Encoding
Typing in a computer then it’s saving the data and showing you on its screen
Encoding, Storage, Retrieval
Is the word written in capital letters?
Shallow/Structrual
Does the word rhyme with weight?
Intermediate/Phonemic
Would the word fit in a sentence?
Deep/Semantic
let’s say you read that phobias are often caused by classical conditioning, and you apply this idea to your own fear of spiders by analyzing how you were conditioned.
Elaboration
If you were asked to remember the word juggler, you could readily form an image of someone juggling balls.
Visual Imagery
Paivio’s
theory that memory is enhanced
by forming both semantic and
visual codes since either can lead
to recall.
Dual coding Theory
High motivation to remember
(MTR) at the time of encoding
improves recall later.
Motivation to remember
at work when you try to remember who won the Super Bowl last year or when you reminisce about your high school days.
Retrospective memory
include remembering to bring your umbrella, to walk the dog, to call someone, or to grab the tickets for the big game.
Prospective memory
Butter, bread, jam, etc.
Clustering
Animals, mammals & birds, Canine, Feline, rodents, dog, cat, rat
,/Conceptual hierarchy
How we store memories?
A flash of lightning and you see an object and you can recall what it looked like
Iconic Memory
is a 3 or 4 second sensory/acoustic memory of a sound.
Ethoic Memory
is a limited-capacity store that can maintain unrehearsed information for up to about 20 seconds. Leans more on acoustic coding
Short-Term Memory
is an unlimited capacity store that can hold information over lengthy periods of time. Leans more on semantic coding
Long-Term Memory
memory with conscious recall
/Declarative/Explicit memory
bananas are yellow, 12 months in a year, spiders have 8 legs what memory knows this?
Semantic memory
Highschool graduation and the birth of your first child what memory uses this?
Episodic memory