Ch 3 Principles of 2-D Design Flashcards

1
Q

Anomaly

A

An obvious break from the norm in design

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2
Q

Approximate symmetry

A

A form of balance that occurs when roughly similar imagery appears on either side of a central axis

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3
Q

Asymmetrical balance

A

Equilibrium among visual elements that do not mirror each other on either side of the axis

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4
Q

Balance

A

The equal distribution of weight or force among visual units

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5
Q

Centricity

A

A compressive compositional force

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6
Q

Emphasis

A

Special attention given to some aspect of a composition to increase its prominence

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7
Q

Composition

A

The placement or arrangement of visual elements or ingredients in a work

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8
Q

Containment

A

A unifying force created by the outer edge of a composition or by a boundary within a composition

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9
Q

Fusion

A

The combination of shapes or volumes along a common edge

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10
Q

Contrast

A

The degree of difference between compositional parts or between one image and another; created when two or more forces are created in opposition

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11
Q

Eccentricity

A

An expansive compositional force

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12
Q

Gestalt psychology

A

A theory of visual perception that emphasizes the importance of holistic composition

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13
Q

Grid

A

A visual or physical structure created from intersecting parallel lines

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14
Q

Grouping

A

Visual organization based on similarity in location, orientation, shape, color, etc

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15
Q

Imbalance

A

The absence of balance lol

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16
Q

Movement

A

In design, the deliberate visual pathways to help direct the viewer’s attention to areas of particular interest

17
Q

Pattern

A

A design created through systematic repetition

Repeated visual unit

18
Q

Proportion

A

The relative size of visual elements within an image

19
Q

Proximity

A

The distance between visual or structural elements or between an object and the audience

20
Q

Radial symmetry

A

A form of balance that is created when shapes or volumes are mirrored both vertically and horizontally, with the center of the composition acting as a focal point

21
Q

Repetition

A

The use of the same visual element or effect a number of times in the same composition

22
Q

Rhythm

A

Presentation of multiple units in a deliberate pattern

23
Q

Scale

A

A size relationship between two separate objects

24
Q

Symmetrical balance

A

A form of balance that is created when shapes are mirrored on either side of a central axis, as in a composition that is vertically divided down the center

25
Q

Unity

A

Compositional similarity, oneness, togetherness, or cohesion

26
Q

Variety

A

The differences that give a design visual and conceptual interest, notably, use of contrast, emphasis, differences in size, etc.

27
Q

Visual weight

A

The inclination of shapes to float or sink compositionally; the relative importance of a visual element within a design