CH 3 Flashcards

1
Q

What are the two types of structured data?

A

categorical and numerical

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2
Q

categorical data

A

groups items with words
ex: male/female bankrupt/not bankrupt

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3
Q

What are the two types of categorical data?

A

nominal and ordinal

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4
Q

nominal data

A

can’t be ranked
ex: gender or transaction types (sale/return)

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5
Q

ordinal data

A

allows ranking
ex: gold, silver, bronze
ex: date of transaction

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6
Q

Numerical data

A

meaningful numbers
ex: age

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7
Q

what are the two types of numerical data

A

interval and ratio

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8
Q

interval data

A

equal intervals between each data point
NO meaningful zero
ex: temperature

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9
Q

ratio data

A

equal definitive ratio between each data point and 0
ex: height or net income

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