✅CASE STUDY - The New Era Estate Flashcards
Where is the New Era Estate?
Hoxton, within the East London borough of Hackney
How many families lived on the estate in 2015?
Around 100
Which US company bought the site in 2014?
Westbrook Partners
What happened in late 2014?
Residents were faced with a sharp increase in payments of eviction when the land was bought
Which celebrity was involved in the process?
Russel Brand
How many signatures did the residents get in support?
350,000
What did the residents do in response to the increased payment and eviction?
Protest
What was the estate the first to introduce?
Means tested rent, where charges were based on household income
How did the residents first convey their recaction to the changes?
Through protests
How was the media used to further the protests?
Using social platforms and celebrities to reach a wider audience
Where was the petition taken?
To Downing Street
How did the council respond?
By making the rent scheme fairer and preventing sharp rises
Why do house prices in London rise?
Because the population is growing and there are only a certain number of houses
What type of company are Westbrook Partners?
A privately owned real estate investment management company
Why were the residents initially hopeful about the company who had bought the estate?
Their high turnover made them hopeful for improvements and investments in the area
