CA RE Chp 4 Prospecting Flashcards
What’s the act of attracting people who may be interested in selling or buying?
Prospecting
How come most people fail in RE?
They fail to prospect.
Who are people you know within your group?
Spear of influence (SOI)
What are the two exceptions of Do Not Call Registry?
1) Expired Listing:
Yes it is soliciting. If the seller listed with MLS, they agree to have other agents call them. You can say, “Hi, I am calling you regarding your expired listing. I am a real estate agent. Are you interesting in talking to an agent?”
2)For Sale By Owner (FSBO)
The sign on the lawn or on CraigsList. If the seller is on Do Not Call List, do not call them. If you have a few buyers that want to live in that neighborhood and there is no listing, go ahead and call. Call and ask, “Is it ok to show a few buyers your house? If they are ready to submit an offer are you ok with partial commission? Remember, first goal home is for your client, and 2nd is profit. You will have clients for life.
If an agent violates CAN Spam, each violation is up to $__a__. Every email must have what __b_button. Don’t lie about anything in the email.
a) $16,000
b) Opt out button
What is the max penalty for calling someone on the Do Not Call List?
$16,000
What kind of business is real estate?
Service, referral based business
Who do you do if you starting talking to someone in the grocery line and they are interested in selling their home in 1-2 years?
Give them your business card and get their email. The email must have opt out to select from. Be sure to put them in your lead database. In a few months, say I just ran some comps, email a comp value of their home.
The best time for open house is a, and put up the sign the __B__ the event.
a) weekend.
b) day before
A is good during the Spring and Fall Open house. Make sure have many arrows and good sign in front of property. Have a __B__stating Saturday or Sunday open house and time. Post up on social media and pay a small fee on Facebook ad about $10-15.
a) Weekday
b) sign rider
What to do to get leads during open house?
They are potential buyers. Follow up with monthly newsletter of the market condition and how many homes sold/listed last month.
During open house, what to do to encourage people to put their name and email down during open house?
Have a fishbowl drawing to win a wine basket or a cheese/fruit basket. Personally deliver the basket to the winner and strike up a conversation to get to know them. Those that did not win email them to get their address to deliver a coffee cup full of hershey kisses with your business card.
Hosting an open house for another listing agent from another broker company is __a__. This is a good way to __b__ by knocking on the neighbor’s door, introducing yourself, and informing of an open house tomorrow. Neighbors are usually noisy and want to see how their neighbor’s home look like and peak their interest in potentially selling their house.
a) legal
b) prospect