Business Writing - Scott Adams Flashcards
1
Q
Business writing is about
a)
b)
A
clarity and persuasion.
2
Q
The main technique is
A
keeping things simple
3
Q
Simple means
A
getting rid of extra words
Extras :
Simple writing is persuasive.
A good argument in five sentences will sway more people than a brilliant argument in a hundred sentences. Don’t fight it.
4
Q
Your first sentence needs to
A
grab the reader
5
Q
1) Write
2) Avoid
A
- short sentences
- Avoid putting multiple thoughts in one sentence
6
Q
Learn how brains
A
organize ideas
eg : Readers comprehend “the boy hit the ball” quicker than “the ball was hit by the boy.” Both sentences mean the same, but it’s easier to imagine the object (the boy) before the action (the hitting).
