Business In The Real World Flashcards
Why do people want to start their own business?
- Pursue an interest
- Positive impact on society
- Pursue a gap in the market
- More flexible hours
Good
Item that is tangible
E.g. A product
Service
Something that is intangible
E.g. hairdresser
What are the four factors of production? (CELL)
- Labour
- Land
- Capital
- Entrepreneurship
Factors of production definition:
Inputs need to start a business
Input —> transform —> output —> Good/service
Capital
Investment in equipment required to produce/run a business such as factories and machinery
Enterprise
The skills of the people involved in a business to identify business opportunities and bring resources together.
Land
Physical site on which a business is based and the natural resources required
Labour
The skills available and number of workers employed by a business
Opportunity cost
A thing that is given up when you have to make a decision
E.g. If a business decides wether to invest in new product or marketing campaign
If they chosen new product, opportunity cost is marketing campaign
Entrepreneur
Someone willing to take a risk on a business idea
Characteristic of entrepreneur
- Passionate
- Hardworking
- Resilient
- Creative
- Charismatic
Business environment
Factors that affect a business that they can’t control
What are the four factors of a business environment?
- Technological
- Legal
- Economic
- Environmental
- Competitors
Technological
Tech developments
Legal
Government setting laws
Economic
Economy - affects a business: • GDP - growth • Interest rates • Tax • Exchange rate
Environmental
Things to do with the environment
Need
Essential, can’t live without.
E.g. Food, water
Want
Non-essential, something that is desirable
E.g. Holiday, phone
Aim
An overall goal or target a business hopes to reach.
Objective
A specific, measurable target that outlines how a business will achieve that aim.
Objective - SMART
Specific Measurable Achievable Realistic Time scale
Why do objectives change?
- Priorities change - change as they increase in size
- Grow - achieve them, new ones
- External factors - cause objectives to change
Example of objective: Survival
Where a business aims to exist and cover its costs of running the business.
Example of objective: Social/ethical
Doing the morally right thing and behaving in a way that impacts society positively.
Example of objective: Customer satisfaction
To increase loyalty, service and recommendation by ensuring these people are satisfied.
Sole trader
Business owned and run by 1 person
• Unlimited liability
• Self employed
Characteristics of a sole trader
- Self employed
- Limited funding
- Niche markets
Advantages and disadvantages of sole trader
Advantages:
• The sole owner has total control
• The sole owner keeps all the profit
Disadvantages:
• Few sources of finance available, risky
• Often the owner has to do all the jobs in the business
Partnership
Business owned by 2-20 people
• Unlimited liability
• Dead of partnership
• Different skills/expertise
Characteristics of partnership
- Wider skills
* Deed of parthership
Advantages and disadvantages of partnership
Advantages:
• Workload can be shared
• Extra skills brought in to the business
Disadvantages:
• Profit has to be split
• Potential disagreements in business decision making
Unlimited liability
Owner is completely responsible for the business debts - Risk personal assets
Limited liability
Owner (shareholder) is only responsible for amount invested
Plc (public limited company)
Company where shares are sold in stock market to anyone
Plc
Pros and cons
- Limited liability
- £50k minimum share capital
- Publish accounts
- Anyone can see share price
Ltd (private limited company)
Company where shares are sold to friends and family
Ltd
Pros and cons
- Limited liability
- £2 minimum share capital
- Publish accounts
Shareholders
People who have brought shares in a limited company.
Dividend
Payment made to shareholders.
Not for profit organisation
Businesses that have social and environmental objectives. They do not exist to make profit
Franchise
A business that sells rights to another business to use name, product, or process
Franchisor - owns
Franchisee - rents
Benefits and drawbacks for franchisor
Benefits:
• Growth is paid by the franchisee paying fees to the existing business
• Franchisor has fewer staff and fewer problems to manage
Drawbacks:
• A franchisee may not keep to their legal agreement, this could damage the image of the brand
• If one franchisee attracts poor publicity the whole business could be damaged
Benefits and drawbacks for franchisee
Benefits:
• Safe strategy for franchisees as only 6.7% of new franchisees fail
• Most of the profits are kept by the franchisee
Drawbacks:
• The franchisor can end the franchisee without reason
• Management problems of the outlet do not have to be dealt with by the original business
Business plans
Written document that sets out a businesses aims and objectives
Importance of business plan
- See if a business is viable
- Gain sources of finance
- Assess performance
Growth
Increase in size or status
Why do businesses want to grow?
- Appeal to wider target market
- Increase market share
- Help achieve profit maximisation
- Economies of scale (bigger business have lower unit costs)
Organic
A business that grows from within using its own resources
Takeover
When one business purchases another to have control of it
Merger
When a business joins with another to become a larger business
Outsourcing
When a business subcontracts to another business to produce a product for them
E-commerce
The act of buying and selling a product/service using an electronic system
Types of organic growth
- Open more shops, offices, branches
- Offer franchises to other businesses
- E-commerce sales
- Outsourcing
Types of inorganic growth
- Merger
- Takeover
- Acquisition
Positives and negatives of organic growth
Positives:
• Easier to manage & control
• Slow & steady (less risk)
Negatives:
• Market share could fall if others grow more quickly
• No benefits from joining another business
Positives and negatives of inorganic growth
Positives:
• Can share specialist skills and gain cost advantages
• Quick method of growth
Negatives:
• Can be very expensive
• It can be hard to integrate the two businesses
Economies of scale
Occur when average unit costs fall as output increases.
Diseconomies of scale
Occur when average unit costs rise as output decreases.
Types of economies of scale
- Bulk buying (purchasing)
* Use machinery (technical)
Types of diseconomies of scale
- Communication
- Less motivation
- Coordination / control
Inorganic
A businesses that grows by joining with or buying another business