Business In The Real World Flashcards
Why do people want to start their own business?
- Pursue an interest
- Positive impact on society
- Pursue a gap in the market
- More flexible hours
Good
Item that is tangible
E.g. A product
Service
Something that is intangible
E.g. hairdresser
What are the four factors of production? (CELL)
- Labour
- Land
- Capital
- Entrepreneurship
Factors of production definition:
Inputs need to start a business
Input —> transform —> output —> Good/service
Capital
Investment in equipment required to produce/run a business such as factories and machinery
Enterprise
The skills of the people involved in a business to identify business opportunities and bring resources together.
Land
Physical site on which a business is based and the natural resources required
Labour
The skills available and number of workers employed by a business
Opportunity cost
A thing that is given up when you have to make a decision
E.g. If a business decides wether to invest in new product or marketing campaign
If they chosen new product, opportunity cost is marketing campaign
Entrepreneur
Someone willing to take a risk on a business idea
Characteristic of entrepreneur
- Passionate
- Hardworking
- Resilient
- Creative
- Charismatic
Business environment
Factors that affect a business that they can’t control
What are the four factors of a business environment?
- Technological
- Legal
- Economic
- Environmental
- Competitors
Technological
Tech developments
Legal
Government setting laws
Economic
Economy - affects a business: • GDP - growth • Interest rates • Tax • Exchange rate
Environmental
Things to do with the environment
Need
Essential, can’t live without.
E.g. Food, water
Want
Non-essential, something that is desirable
E.g. Holiday, phone
Aim
An overall goal or target a business hopes to reach.
Objective
A specific, measurable target that outlines how a business will achieve that aim.
Objective - SMART
Specific Measurable Achievable Realistic Time scale
Why do objectives change?
- Priorities change - change as they increase in size
- Grow - achieve them, new ones
- External factors - cause objectives to change
Example of objective: Survival
Where a business aims to exist and cover its costs of running the business.