Businees Four Flashcards
What is marketing?
The entire process by which a product or service is moved from the producer to the consumer
What are the four ps
Product promotion pricing place
Explain product
Research product developing packaging and branding. What is my product service? What is the target market for my product? What consumer needs am I satisfying?
Explain promotion
Advertising selling and publicity. How much advertising is needed? What type of advertising should I use? How can I use digital marketing effectively?
Explain pricing
Determining how much consumers are willing to pay for the products and how much it cost to make them. What is my break even point can I afford discounts and sales?
Explain place
Physical distribution storage inventory management. Where should I sell my products? Where will you store your inventory?
What is a target market?
The people in which you are selling to
