BUS ECON 2 MACRO- Module 6 Flashcards
as a step-by-step business model for transforming a product or service from idea to reality.
Value Chain
-Inbound logistics
-Operations
-Outbound logistics
-Marketing and sales
-Service
Primary Activities
-Procurement
-Technological development
-Human resources (HR) management
-Infrastructure
Support Activities
include functions like receiving, warehousing and managing inventory
Inbound Logistics
involve procedures for converting raw materials into a finished product.
Operations
are activities to distribute a final product to a consumer
Outbound Logistics
include strategies to enhance visibility and target appropriate customers-such as advertising, promotion and pricing
Marketing and Sales
includes programs to maintain products and enhance the consumer experience-like customer service, maintenance, repair, refund, and exchange.
Services
concerns how a company obtains raw materials
Procurement
is used at a firm’s research and development (R&D stage
Technological
involves hiring and retaining employees
Human Resource Management
includes company systems and the composition of its management team
Infrastructure
cover information technology in organizational processes
Framework
involves transformation/ conversion and other assessments of the product
Production Process
refers to audits, shares and stock
Financing Product