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Career Management in the 21st Century > Book 1: Social Media for Your Student and Graduate Job Search > Flashcards

Book 1: Social Media for Your Student and Graduate Job Search Flashcards

1
Q

What does social media have to do with our jobs?

A

Connect with people.
Communicate who we are.
What interests us.

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2
Q

How can we connect with people through social media?

A

By creating content.
Updates.
Images.
Posts.

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3
Q

What impact does more social media profile have?

A

Employers attention to us.

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4
Q

How can social media help us in our career?

A

Uncover job opportunities.
Meet career advisors.
Research information.
Crowded marketplace.

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5
Q

What does social media provide?

A

Actively manage impression on employers.

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6
Q

How can we use our social media profiles to boost our job search?

A

Apply for jobs on LinkedIn through our profile.
Send an email to an employer with a link to our blog.
Lead to interview.
Showcase our skills, interests, experience.

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7
Q

What is LinkedIn?

A

The first online network for social media and finding work.

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8
Q

How do individuals use LinkedIn?

A

Set up profiles.
Outline professional and educational experience.
Connect with other professionals.

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9
Q

What can university students post in LinkedIn?

A

Online CV.
Background.
Work they do/would like to do.
Add photographs/PDFs of their work.

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10
Q

How is Twitter called?

A

A micro-blogging site.

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11
Q

What can we post on twitter?

A

Short updates.

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12
Q

How can we use twitter for jobs?

A

Follow companies we want to work for.
People do work we like.
What matters to sectors.

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13
Q

What can we do with blogging?

A

Share interesting content.

Be consistent.

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14
Q

What can we write in blogs?

A

Thoughts.
Events.
Travels.
Photographs of work.

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15
Q

What does a regularly updated blog show?

A

Commitment.

Confidence in opinions.

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16
Q

What can we show within blogging?

A

Evidence of career motivation.

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17
Q

What does a blog on an unrelated to the job project show?

A

Determination to work a project set ourselves.

Show strong written communication skills.

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18
Q

What is Facebook?

A

One of the longest-running social media platforms.

The most ‘social’ media platform.

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19
Q

Why is Facebook used?

A

To stay connected with friends and family.

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20
Q

What can we post on Facebook?

A

Status updates.
Photographs.
Videos.
Links.

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21
Q

How can Facebook help with getting a job?

A

Companies share updates.

Find people we might know from companies for insights.

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22
Q

On what should people rely when searching for jobs?

A

CV.

Social media.

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23
Q

What should a person looking for job be aware of?

A

Privacy setting on social media.

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24
Q

Why should a person be aware of their privacy settings on social media?

A

To not expose their wild life to employers.

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25
Q

What is Pinterest?

A

An image-sharing platform.

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26
Q

What can we do in Pinterest?

A

Save images.
Post pins.
Career interests pins.

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27
Q

How can Pinterest help in job searching?

A

Keep track of interesting articles –> interview preparation.

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28
Q

What job fields can Pinterest impact?

A

Interior designer.
Photographer.
Fashion-related roles.

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29
Q

How can Pinterest help in career?

A

Keep all research in one place.

Review before interview.

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30
Q

What is a disadvantage of Pinterest?

A

Takes up time.

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31
Q

What is Instagram?

A

A photo-sharing site.

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32
Q

What can we do in Instagram?

A

Photo sharing.

Follow people’s accounts.

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33
Q

What can we share on Instagram?

A

Images of:
Websites.
Blogs.

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34
Q

What does Instagram offer to us?

A

Photo editing.

People interaction.

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35
Q

How can Instagram help with job finding?

A

Show creative site.
Online portfolio.
Aesthetic.

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36
Q

Why does Instagram help with job finding?

A

Employers want to know our personality.
How well we fit in company culture.
What employers value.

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37
Q

What is it better when it comes to social media and job finding?

A

To have one carefully managed social media profile than several underused.

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38
Q

What platform should we use if are looking for a job?

A

LinkedIn.

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39
Q

Where does the choice of social media platform depend?

A

Interests.

What we want to do.

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40
Q

What should we determine to meet our needs in social media using platform?

A

What does the site does?

Does the site include photos, articles, links, people connection?

Is it an active site?

Do I have the time to use it properly?

Are there same platforms?

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41
Q

Who does use social media except famous people?

A

Professionals form all sectors.

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42
Q

What platform can be used for journalism and writing?

A 
Blogging = write regularly.
Twitter = share blogs, quotes.
Pinterest = interest boards, article pins.
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43
Q

What platform can be used for finance?

A

Facebook.
Twitter.
LinkedIn = graduate identification for insights.
Blogging = market trends advices.

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44
Q

What platform can be used for health and nutrition?

A

Instagram = photograph meals posts, exercises.
Blogging.
Twitter = people interaction.

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45
Q

What platforms can we use for arts and culture?

A 
Instagram = photographs.
Facebook = photos + follow artists.
Blog = visited places and meaning.
LinkedIn = follow artists.
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46
Q

What platforms can be used to not gain profit?

A

Facebook.
Twitter.
= fundraising event.
LinkedIn = people working in sector.

47
Q

What platforms can be used in science?

A 
Blog = new discoveries + research reports.
Instagram = photographs of lab work.
LinkedIn = career paths of research scientists.
48
Q

What are social media aggregators?

A

Sites that bring all social media platforms together in one page.

49
Q

How does Hootsuite work?

A

Draft posts want to share –> schedule to be posted at a more suitable time.

50
Q

What can we achieve by scheduling posts?

A

Steady stream of regular updates.

Keep network’s radar on regular basis.

51
Q

Which is the best and peak time to post in Facebook?

A 
Best = 1-4 p.m.
Peak = Wednesday 3 p.m.
52
Q

Which is the best and peak time to post on Twitter?

A 
Better = Mon-Thurs 1 - 3 p.m.
Peak = Mon-Thurs 9 a.m. - 3 p.m.
53
Q

Which is the best and peak time to post on LinkedIn?

A 
Better = Tues-Thurs.
Peak = Midday and 5 p.m. - 6p.m.
54
Q

How can we have something intelligent to add to the conversation?

A
  1. Comment on relevant areas we want.
  2. Join specific interest groups.
  3. Follow industry leaders.
55
Q

What is a good idea to check online?

A

A graduate’s online profile.

56
Q

Why should we check a graduate’s online profile?

A

To get a sense of where his passion lay in terms of the role.

57
Q

What can poor communication skills online can create?

A

A negative impression.

58
Q

What our posts should always use?

A

Correct grammar.

59
Q

What should we avoid in our posts?

A

Avoid text speak.

Avoid overusing emoticons.

60
Q

Why should we not use emoticons and text speak in posts?

A

Make us appear immature.

61
Q

What should we do if we are not confident in spelling and grammar?

A

Ask a friend to review updates before us.

62
Q

Which are the top social media things that negatively impact on our employment prospect?

A 
Inappropriate photos.
Drinking/drugs information.
Bad-mouthing employer.
Poor communication skills.
Comments on gender, religion.
Lying about qualifications.
63
Q

Which are the top media things that positively influence hiring decisions?

A 
Professional image.
Good personality feel.
Well-rounded.
Wide range of interests.
Supportive background of qualifications.
Creativity.
Great communicational skills.
64
Q

What is good to do before we post anything?

A

Reread it.

65
Q

What is our brand?

A

Overall impressions others have of who we are and what we can do.

66
Q

What does a degree show?

A

Ability to work on group projects.
Delivered presentations.
Manage competing coursework.
Made difficult decisions.

67
Q

What do we demonstrate with a part-time work, sports, club, volunteering?

A

Maturity.
Commitment.
Drive.

68
Q

What must we do before we present who we are online?

A

Understand what we have to offer.

What we like doing.

69
Q

By which key elements is the brand a mix of?

A
  1. values.
  2. interests.
  3. personality.
  4. skills.
70
Q

Where will clarity in a job help us?

A

To convince why we would be a great fit for specific roles.

71
Q

Where does our personality have a significant impact?

A

On career happiness.

72
Q

What does ‘extroverted person’ mean?

A

Gets energy from being around others.
Thrives in a job when interacting with people a lot.
Feels unhappy in a lot of work.

73
Q

What does ‘introverted person’ mean?

A

Prefers working when they can spend time by themselves.

It is happier in a quiet environment.

74
Q

What is our personality?

A

What we offer to employers.

75
Q

Where will a high resilience help us succeed?

A

Investment analysis.

Law.

76
Q

What do interest inventories do?

A

Narrow interests.

Get a clear picture of job types.

77
Q

How can we stand out to employers?

A

That we really want to build a reer in their sector.

78
Q

How can we make our skills meaningful?

A

Identify where we demonstrated these skills.

79
Q

What skills do we develop while studying?

A

Time management.
Research.
Writing.

80
Q

What would it be wise to do?

A

Get involved in something outside of coursework.

81
Q

Who do employers prefer to hire?

A

Somebody with a 2.1 overall grade.

Lots of real-world experience.

82
Q

What do job descriptions include?

A

Core skills the employer is looking for in a candidate.

83
Q

Which are some specific skills employers look for in a candidate?

A

Use a particular software.
Speaking a second language.
Draft particular plans.

84
Q

Which are some ‘soft’ skills employers look for in a candidate?

A 
Communication.
Interpersonal skills.
Time management.
Project management.
Teamwork.
Leadership.
85
Q

What are keywords?

A

Specific words.

86
Q

Where do keywords relate?

A

To different aspects of a job description.

87
Q

What should we know?

A

What keywords are essential in the job we want.

88
Q

What do many companies use?

A

Applicant tracking systems.

89
Q

What do applicant tracking systems do?

A

Scan applications for keywords.

90
Q

What is the quickest way to know what our digital footprint looks like?

A

Put our name into a search engine.

91
Q

What should we eavluate?

A

All social media accounts we currently have to manage what we portray.

92
Q

Which sites do work well with a public profile and which not?

A

Not: Facebook, Instagram.
Yes: Twitter, LinkedIn.

93
Q

What is good to do to all our social media accounts?

A

Check the privacy settings.

94
Q

Why should we focus on making social media work for us in a proactive way?

A

To let hiring managers look into our background know that we are the employee they want.

95
Q

Which website is perfect for inappropriate posts in our social media platforms?

A

www.reppler.com

96
Q

How can we be prepared?

A

Prepare explanations if something bad happens in an interview with social media uploads.

Talk about something positive work we have done.

97
Q

Which are some factors for which people can experience bias?

A 
Political Beliefs
Gender
Sexual orientation
Disability
Marital status
Religion
Socio-economic background
University attendance
Age
98
Q

How can we highlight our skills and abilities as students or graduates?

A

Draw different experiences had.

99
Q

What can different experiences be?

A 
Different roles undertook in societies.
Working campaigns.
Leader roles in organisation.
Campaign involvement.
Fundraising activities for support health issues.
100
Q

What does involvement in employment and volunteer activities, beyond coursework show?

A

Attentiveness.

Commitment.

101
Q

What is the best way to show skills?

A

Provide clear achievement-focused evidence in CV, LinkedIn platform.

102
Q

What is our goal as a jobseeker?

A

Find employment.

103
Q

What should we do as jobeseekers?

A

Gather together as much evidence as possible

Show we are up to task.

104
Q

What does it n=become important in a competitive employment environment?

A

To build a professional online presence.

105
Q

Where can we build our personal brand for employability?

A

Online platforms.

106
Q

How can we start thinking as recruiters for best employability results?

A

Review current social media footprint.
Review privacy settings.
Select employment Social Media Mix.

107
Q

What should graduated do?

A

Plan what to incorporate on social media profiles –> photos, keywords.

108
Q

What our social media content be?

A

Relevant.

Absorbing.

109
Q

How can we build an online resume?

A

Using Pinterest.

110
Q

How can we use social media as our advantage?

A

Build our brand.

Start our career.

111
Q

What can be more challenging to highlight?

A

Soft skills.

112
Q

How can we outline all of our skills?

A

Detailed LinkedIn profile.

Highlight skills with evidence of where these have been demonstrated.

113
Q

How can we use our keywords on social media?

A

Use them in profiles we build.

Career Management in the 21st Century (8 decks)

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