Blinded By The Light

Question 1

Who was it directed by?

Answer 1

-Gurinder Chadha, who had made successful films such as Bendit Like Beckham
-Her involvement might give it a more mainstream feel

Question 2

What company started the idea?

Answer 2

Bendit Films

Question 3

What companies supported the films

Answer 3

Levantine Films: Small company that offers funding for films about underrepresented minority groups.

Ingenious Media: An investment company that helped with budgeting and has had great success in the past

Question 4

What was the film based on?

Answer 4

An existing book about an asian boy growing up and loving Bruce Springsteen’s music.

Question 5

What did Bruce Springsteen’s management do to support the film?

Answer 5

Gave rights to his music at a highly discounted price.

Question 6

How big was the budget?

Answer 6

15 million dollars and only made 18 million at the box office

Question 7

How did they distribute the films?

Answer 7

-Entered BBTL into Sundance festival and many distribution companies liked it and therefore was offered many deals.
-Newline Cinema Distributed it and managed to get a global theatrical release
-Paramount distributed it on DVD + Blueray
-Distributed the film on Amazon Prime
-Eone helped distribute it in UK and Australia

Question 8

How did they promote the film?

Answer 8

-Had an 80s style trailer
-Posters
-Had behind the scenes clips on youtube
-Polls about the 80s
-Tagged Bruce Springsteen in several posts
-Shared news stories relevant to the film
-Re-Tweeted positive consumer feedback
-Re-tweeted BLM Posts to reflect the ideology
-Had premieres in several locations
-Tv and radio interviews