beginning of media Flashcards

1
Q

what is media

A

predominant means of communication

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2
Q

what is an example of technology communicating with mass audiences

A

social medias
radio
newspaper

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3
Q

what are the characteristics of new media

A

“digital technology and the internet”

interactive digital technology
involves moving image
involves sound and screens
can involve user generated media content

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4
Q

what are the characteristics of old media

A

communicated mass uniform messages in a one way, non interactive

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5
Q

what is an example of new and old media

A

new- social media, tv

old- radio, newspaper

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6
Q

what is a virtual community

A

a network of individuals who share information across an online community

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7
Q

how does the old media exist in the new media

A

print media is slowing down, therefore newspapers can become online

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8
Q

why may people be wary of the new media

A

child safety
hacking
scamming

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9
Q

what are the 4 features of the new media

A

digitality
interactivity
hyper textuality
dispersal

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10
Q

what are the two features of interactivity

A

participatory culture- media content is chosen by consumer

collective intelligence- can create buzz between users

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11
Q

what is hypertextuality

A

web of connections between different parts of the media- everything is linked

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12
Q

what is dispersal

A

when new media is adaptive to individual choices and less centralised

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13
Q

why may users living rurally be non media users

A

they may have bad network

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13
Q

what is digital underclass

A

people who cant access the new media/ internet therefore lack knowledge which is shared online

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13
Q

What is “Boyle” statement on age differences with the new media

A

young generation have grown up with new media due to school and peers

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13
Q

what is the statsistic of young peoples consumption of media

A

young people are 10x more likely to use media than those 55+

13
Q

what did ofcom find when regulating media

A

16-24:
spend more time online
own a smartphone
more aware of technology
see interenet as a past time

14
Q

what are the problems with getting news from the new media

A

unreliable/ unapproved sites
can expose to harmful uncensored content- damaging to young viewers
can contain dangerous links

14
Q

What is OFCOM

A

Ofcom is the government-approved regulatory system- regulates media

14
Q

why is it bad for 16-24 to be so reliant on the new media

A

can cause antisocial behaviour
can increase convictions of cybercrime for young people

14
Q

Jones- agrees with Boyle about age, however social class also impacts usage of new media.
Low social class people cant access media.
What are the disadvantages of not using the media

A

poor efficiency of money management- cant access online banking

don’t know latest news- politics, news, missed content

may become more suscpetible to to internet harm, as they arent familiar to dangers

15
Q

gender differences in new media “Li and Kirkup”

what did they discover between Chinese and British students

A

men are more likely to have positive attitude to internet
more confident in it
men are less likely to use it for studying