Attention Flashcards
Steven’s Law is:
the relationship between physical intensity and psychological magnitude (perceived magnitude)
selective attention
determines our ability to focus on certain sources of information and ignore others
divided attention
determines our ability to do more than one thing at once (ex. driving and talking)
mental effort
cognitive demands on the user’s abilities. (if a task requires a lot of mental effort, we call it “attention demanding”)
executive control
strategies a person adopts to control the flow of information and task performance
bottleneck models
specify a particular stage in the information processing sequence where the amount of information we can attend to is limited
early selection in the bottleneck model
the bottleneck is placed on the information closer to perception
late selection in the bottleneck model
the bottleneck is placed on the information closer to the response
resource models
view attention as a limited-capacity resource that can be allocated to one or more tasks, rather than as a fixed bottleneck. performance decreases as the amount of resources decrease
executive control models
Do not hypothesize any capacity limitations. View decrements in performance as a consequence of the need to coordinate and control various aspects of human information processing
Filter theory
Proposed by Broadbent. Early selection model in which stimuli enter a central processing channel one at a time to be identified. Extraneous or unwanted messages are filtered out early, before the identification stage. (ex. looking for red squares in a toy box, you will ignore things that are not red)
filter-attenuation model
(Triesman, 1964) ) claims an early filter serves only to attenuate the signal of an unattended message rather than to block it entirely
late selection model
describes how all information comes into the processing sequence but if they are not important, they decay rapidly
load theory
(Lavie, 2005) Whether selection is early or late will depend on whether the perceptual load is low or high
High perceptual load, early selection
Low perceptual load, late selection
unitary resource models
hypothesize attention is a limited-capacity resource that can be applied to a variety of processes and tasks