Attention

Question 1

Who devised the filter model of selective attention?

Answer 1

Broadbent

Question 2

Explain the filter model

Answer 2

Early selection model - filtration occurs before the stimulus is processed for its meaning

Physical characteristics of the input e.g. volume serve as the criteria for filtering

Question 3

What is the limitation of the Broadbent model?

Answer 3

doesn’t account for the cocktail party effect where one can hear their name across a noisy room in a low volume

Question 4

Who devised the attenuation theory of selective attention?

Answer 4

Treisman

Question 5

Explain the attenuation theory of selective attention

Answer 5

Instead of strictly filtering out unattended information, this model weakens or attenuates it
two stage filtering mechanism

Question 6

What is a dictionary unit?

Answer 6

certain words that have a lower threshold for capturing our attention

Question 7

Who devised the late stage model of selective attention?

Answer 7

Deutsch and Deutsch

Question 8

Explain the late stage model of selective attention

Answer 8

stimuli are analysed for their meaning before any filtration takes place
selection is made after the stimuli have been comprehensively processed for meaning, implying a more in-depth, post-cognitive filtering

Question 9

Who devised the multimode model of selective attention?

Answer 9

Johnston and Heinz

Question 10

Explain the multimode model of selective attention

Answer 10

people can switch between early and late selection based on task demands and individual decisions