attention Flashcards
bottom up attention
(passive modes of attention, exogenous attention)
• Alertness or arousal
• Reflexive attention (e.g. towards a bolt of lightning)
top down attention
(active modes of attention, endogenous attention)
• Selective attention (e.g. you choose whether to listen or look at me or not)
the eye as a camera
The film (the retina), in the case of the human eye is made up of photoreceptor cell and can be broken down into 2 main areas:
Fovea (more cells with most of them are cones)
Parafovea (less cells and most are rods)
our eyes don’t see like we think they do
- Acuity is highest at the centre of the retina
- As something appears further from the centre of the retina, acuity drops off steeply.
- Like the blind spot – our brain fills in the gap and uses our frequent eye movements to “update” and hold visual information
saccadic suppression
- To supress the motion blur during the saccades (The eye can travel up to 900 visual degrees per second! ~ 280mph)
- To perceive a stable world
overt attention
- Unattended information: everything else that you do not see
- Slow – around 3-4 saccades per second (1 every 300 ms)
Hemholtz on covert attention (1867)
Helmhotlz observed that we can enhance perception if we focus our attention on a location in the visual field
But this comes at the expense of other areas of the visual field
- Faster – 50ms to shift
- Function – see later
capacity limitation
• Our limited ability to carry out various mental operations at the same time needs a way to prioritise information
perceptual gating (selection)
• Conscious perception is always selective, but selection is not always conscious
selective/ focussed attention
- Selectively attend to certain stimuli in our environment while ignoring others.
- Present 2 or more stimuli inputs, instruction to respond to just one.
divided attention
aka multitasking
- Ability to undertake several tasks at once.
- Present at least 2 stimulus inputs, instruction to respond to all.
attentional modalities - vision
Limit on how much we can take in, because things in environment placed in different spatial location
attentional modalities - auditory
Streams of sound from different locations
welford 1952
- Presented 2 signals in rapid succession, known as the Psychological Refractory Period (PRP) Paradigm
- Participants make speeded response to both
- reaction time to 2nd stimulus depends on how close it is presented to 1st stimulus
- The closer the presentation, the slower the reaction time
- Welford saw this as evidence as what we call a bottleneck (early selection) because processing of one stimulus must be completed before processing of next one can begin
cherrys cocktail party effect (1953)
- How can we focus attention onto one conversation in a crowded room?
- Research in this area was initiated by Cherry (1953) who was interested in the Cocktail Party phenomena i.e. that we are able to follow one conversation while several people are talking.