attention 1-3

Question 1

characteristics of attention

Answer 1

goal orientated - deployed to achieve something
shifted - can shift attention without moving eyes
zoomed = zoom lens metaphor
selective = like a filter
limited =
captured = can control attention to a degree
divided

Question 2

what is meant by modern attention research

Answer 2

paradigm shift from behaviourism to cognitivism started in the 1950s

Question 3

what are the conclusions from broadbent and cherrys experiments

Answer 3

• it is very hard to attend to two separate messages by physical cues
• with physical cues it is easier
• we can attend to one message not know anything about the next one

Question 4

remember broadbents selection theory

Question 5

evidence against early selection theory

Answer 5

ppts are played a message to right ear then irrelevant to the other ear
1/3 ppts recognised their own name when it was presented to the irrelevant ear
doesnt match with early selection their as it assumed that he meaning isnt analysed by filtered out

Question 6

what do early attention theorists argue

Answer 6

unattended stimuli are not identified

Question 7

what do late selection theorists

Answer 7

unattended stimuli are identified

identified means thats the meaning is analysed

Question 8

how does slippage describe attention

Answer 8

if attention is not properly focused attention will sleep to the irrelevant channel

Question 9

how does spillover describe attention

Answer 9

if relevant channels need less attention than whats avalible attention will ‘spillover’ to irrelvant channel

Question 10

what does Broadbent argue

Answer 10

no identification without attention