Atkinson & Shiffrin’s Multi-Store Memory Model

Question 1

what are the 3 memory stores?

Answer 1

short term sensory
short term memory
long term memory

Question 2

what is the duration of the short term sensory store?

Answer 2

up to 1 second

Question 3

what is the capacity of the short term sensory store?

Answer 3

unlimited

Question 4

what does the short term sensory store do?
(3 points)

Answer 4

senses/detects information
selective attention takes place
relevant information is passed to the short term memory

Question 5

what is the duration of the short term memory store?

Answer 5

up to 30 seconds

Question 6

what is the capacity of the short term memory?

Answer 6

5-9 items

Question 7

what does the short term memory do?
(3 points)

Answer 7

retrieves information from the long term memory
relevant information is encoded into the long term memory
information is chunked

Question 8

what is the duration of the long term memory?

Answer 8

unlimited

Question 9

what is the capacity of the long term memory?

Answer 9

unlimited

Question 10

what does the long term memory do?
(2 points)

Answer 10

information is stored
information is sent back to the the short term memory

Question 11

what does the long term memory do?
(2 points)

Answer 11

information is stored
information is sent back to the short term memory

Question 12

how can you improve long term memory?
(4 points)

Answer 12

chunking
rehearsals
make things meaningful
associations

Question 13

what is selective attention?

Answer 13

ignoring irrelevant information concentrating on relevant information

Question 14

what is an example of irrelevant information?

Answer 14

the crowd

Question 15

what is an example of relevant information?

Answer 15

the players position

Question 16

what does selective attention do?

Answer 16

speed up decision making in a game

Question 17

what are the positives of the multi-store memory model?
(6 points)

Answer 17

simple to understand
explains how to deal with large amounts of information
gives a realistic answer to how an individual deals with lots of information
explains how those with brain damage can suffer from dysfunctional memory
explains how an individual can perform a skill they haven’t done for a long time
proves that when skills are repeated they are stored in the long term memory

Question 18

what are the negatives of the multi-store memory model?
(8 points)

Answer 18

model is too simple
doesn’t explain why some information is remembered better than others
doesn’t prove the distance between short term memory and long term memory
doesn’t explain interactions between the short term memory and long term memory
doesn’t quantify how much repetition results in long term memory storage
doesn’t account for differences in individuals capacity and duration
doesn’t account for interest/motivation/concentration
Craik and Lockhart’s model is much better