AthenaStudies Session Flashcards
Characteristics of qualitative research: (4)
- Small samples and purposefully chosen samples
- Rich, extensive data
- Flexible research design
- Diverse analysis and interpretation approaches
- Comprehensive, detailed output
- Participant’s perspective is key
Qualitative Research has 4 functions:
- Contextual
- Explanatory
- Evaluative
- Generative
Contextual function (3)
- Contextual
- Purpose: Describe the nature or form of what exists.
- Focus: To discover and understand a phenomenon in the social world.
- Key Question: What exists and how does it present itself?
Explanatory function (3)
- Explanatory
- Purpose: Investigate reasons or associations.
- Focus: Exploring why phenomena exists and what influences them.
- Key Question: Why does phenomena happen and what factors are involved?
Evaluative function (3)
- Evaluative
- Purpose: Assess effectiveness
- Focus: Evaluating how and when things work or don’t work
- Key Questions: How well does this work in different situations
Generative function (3)
- Generative
- Purpose: Develop new theories.
- Focus: Encouraging innovation and creation of new concepts
- Key Questions: What new ideas can be generated from this?
When is qualitative research helpful to use? (6)
(Situation + Example)
- Poorly defined phenomena
- Situation: The topic is not well understood or lacks clear definition.
- Example: Emerging social trends.
- Deeply rooted phenomena
- Situation: Involves personal knowledge or self-understanding
- Example: Personal identity formation.
- Complex phenomena
- Situation: The subject matter has many interrelated aspects.
- Example: Organizational culture.
- Unique or specialized roles
- Situation: The subject has a distinct or pivotal role in society
- Example: Studies involving public figures or experts.
- Fragile or intangible phenomena
- Situation: The topic is difficult to find, ephemeral, or not directly observable.
- Example: Community cultural practices
- Sensitive phenomena
- Situation: The subject matter is delicate or potentially controversial.
- Example: Research on trauma.
What are the aspects needed to establish an effective relationship within interviews (6)
- Express interest and attention
- Maintaining eye contact with the interviewee
- Occasionally smile or nod towards the interviewee
- Establish that there are no right or wrong answers
- Say this at the start of the interview
- Be sensitive to tone of voice and body language
- React accordingly when there is a display of body language or in tone of voice - this could be taking a small break, pausing before continuing, or asking if they are alright.
- Allow the participant time to reply
- Give opportunity for the interviewee to reflect.
- Pace the interview
- If extra time is needed, it should be negotiated as early as possible.
- Handle extraneous information.
There are 7 types of questions (in an interview):
- Open questions
- Encourage the person to speak
- Often begin with ‘who, what, when’
- Can be statements: “Can you give me an example of…”
- Closed and semi-closed questions
- Closed: Require a yes or no.
- Semi closed: Use to check facts
a. i.e. “To what extent”, “on a scale of 1-10”
- Specific questions:
- Determining facts
○ i.e. “How much do you spend on rent per month”
- Determining facts
- Probing questions
- To gain more details or clarification
- Allows you to explore certain areas
○ “Could you please tell me more about that?”
- Hypothetical questions
- Introduce a situation in the future
- Used to make people think of new/unique situations
- Reflective questions
- Check understanding, by asking interviewee to reflect on their answer.
- Leading questions
- These are question which is where the interviewer may influence the interviewees answer.
Draw a table to show the general structure of a topic-based interview-guide:
See table on onenote.
Draw a sample matrix using the following primary criteria:
- Height
- Gender
- Clothes size (s, m, or L)
Answer on onenote
There are 2 types of sampling strategies:
- Probability sampling
- Mainly for quantitative research:
- Randomly selecting participants
- Known probability of selection
- Statistically representative of the population
- Non-probability sampling:
- Deliberate selection
Symbolically represents the population
- Deliberate selection
Non-probability Sampling Methods (4)
- Purposive Sampling
- Researchers select participants based on specific criteria.
- Ensures comprehensive understanding of the topic
- Theoretical Sampling
- Based on evolving theory during the research
- This is where a sample is chosen, then the sample is analyzed, based on the findings they would refine their criteria to get a more relevant sample, this is repeated until they have reached theoretical saturation.
- Convenience sampling
* Based on ease of access
* This is practical for exploratory studies. - Opportunistic sampling
- Based on unexpected opportunities
- Adds unique perspectives as they arise
There are 2 types of case study designs:
- Single case studies
- Multiple case studies
For each case study design, there are 2 different levels of analysis:
- Holistic (single level)
- Often using the question “Why”
- Embedded (multiple level)
· Often use the question “How”