Approaches to planning Flashcards
Two types of planning approaches
Inside-Out and Outside-In planning
Inside-Out Planning
focus on doing what you already know how to do, but requires it to be done as best as it can be done
Outside-in Planning
Analyze the external environment and makes the internal adjustments necessary to exploit the opportunity
Top and Bottom planning types
Top-Down and Bottom-Up planning
Top-Down
Top/upper management sets the broad objectives
Then allows lower management to make plans within these constraints
Bottom-Up
Develop at lower levels of management without constraints
Then passed on to upper management levels for approval
Contingency planning
Involves ideas for alternative courses of action . Back-up plan