Ansoffs Matrix Flashcards
1
Q
What is ansoffs matrix
A
Helps managers and stakeholders come up with growth strategies
2
Q
Quadrants of ansoffs matrix
A
Market dev diversification
Market penetration product dev
3
Q
Evaluate the level of risk in using ansoffs matrix
A
It’s a guide so if most likely options so it may not be appropriate for the business
4
Q
Calculate wastage
A
Number of rejects produced/total number produced x 100
