Agenda Setting Theory Flashcards
What is agenda eating theory?
Agenda eating theory is a communication theory that explores how certain topics are prioritized and emphasized within public discourse.
True or False: Agenda eating theory suggests that the media has no influence on public perception.
False
Fill in the blank: The main focus of agenda eating theory is on the relationship between ______ and public agenda.
media
Which of the following best describes the term ‘media agenda’?
The issues that are prominently covered by the media.
What is the role of public opinion in agenda eating theory?
Public opinion can shape and influence the media agenda, impacting which topics are discussed.
Multiple Choice: Which of the following is NOT a component of agenda eating theory?
A) Media agenda
B) Public agenda
C) Personal agenda
D) Political agenda
C) Personal agenda
Short Answer: How does agenda eating theory relate to political communications?
It examines how media coverage of political issues can influence public perceptions and priorities in politics.
True or False: Agenda eating theory posits that the media only reflects the existing public agenda.
False
What are the implications of agenda eating theory for communicators?
Communicators must understand how to effectively frame issues to influence both media and public agendas.
Fill in the blank: Agenda eating theory emphasizes the ______ between media coverage and public perception.
interconnection