Admin Features and Reporting Flashcards
Allow you to maintain control and consistency of your emails on a company wide basis
Approvals
use this to assign a suppression list for use across the entire enterprise
auto-suppression list
use this to set and enforce blackout dates
blackout data manager
set of products in email studio that helps ensure your emails reach the inboxes of intended recipients
Sender Authentication Package
two features used to verify from address when sending through sfmc
domain verification and from address management
manages replies to email jobs, allowing for auto-replies and forwarding
reply mail management
automates the management of incoming messages received by your reply-to email address
Enterprise Reply Mail Management
lets admins define parameters for an email job in a central location and reuse them for multiple send definitions
Send Classification
Tracking data can be used to create ______
a subscriber list
Track this for emails by inserting the necessary tracking code into your website
Conversion tracking
Reports can be sent to others through these channels
Email, FTP
Use this to track results on triggered sends
Triggered Sends Tracking
Use this to edit links in an email after it has sent
Update Job Links
You can run a report in an….
automation
use this to report on a specific journey over a specified timeframe
Journey Builder Email Send Summary
use this to see a daily aggregate for a set of journeys over a specified time
Journey Builder Email Sends per Day
Journeys can be saved as _____ and shared across a business unit
templates
Entry Source in JB that lets you admit contacts in a DE in a batch
Data Extension Entry Source
Uses an API as an Entry source in JB
API Entry Source
admits audiences from audience studio in JB
Audience Studio Entry Source
action in Sales or Service Clouds which serves as an entry source for a journey
Salesforce Data Event
an event prompts one or more contacts to enter a journey, from data in a stored data source
Contact Event entry source
Smart Capture forms admit contacts into a journey through this
Cloudpages entry source
Three pieces of goal evaluation for Journeys
Define a goal, exit criteria, define exit crieteria
When the option is selected for contacts to exit upon meeting a goal, each contact is evaluated every…..
24 hours
Each journey can have only _____ goal
1
use this to create a list of subscribers who interacted with an email
Create a List from Tracking
