Addressing Unconscious Bias Flashcards
What is a bias?
The term bias refers to unfair prejudice either in factor of or against a person or group in comparison with another person or group. Biases, whether conscious or unconscious, may be held by individuals, groups, organizations, or academic institutions, resulting in negative or positive consequences.
What is a conscious (explicit) bias?
Conscious (explicit) bias: views, beliefs, and attitudes are directly expressed about a person or group; person is aware of the bias and outwardly and consciously operates with biased perspectives and ideas.
What is an unconscious (implicit) bias?
Views or ideas that are indirectly expressed about a person or group; person is unaware of the bias and unconsciously operates with a biased perspective.
- Refers to the attitudes or stereotypes that affect our views, actions, and decision-making abilities.
- Research demonstrates that unconscious bias is automatically activated and affects our daily thoughts.
- These unconscious thoughts influence hiring and evaluation processes, which contribute to a lack of workforce diversity.
- Making decisions based on. Favoritism, or a similar background, is unconscious bias.
Who does bias impact?
Any social group or characteristic is subject to bias:
- Age
- Gender
- Gender identity
- Physical abilities
- Religion
- Sexual orientation
- Weight
Who is biased?
According to cognitive science studies, our brains receive 11 million pieces of information each second.
We can only process 40 of those details consciously.
More than 99% of out cognition is unconscious.
What is affinity bias?
favoring or connecting with a person who shares similar interests, experiences, and backgrounds
What is ageism?
holding a bias against someone based on age
What is attribution bias?
creating a perception and/or judging a person’s behavior based on previous observations and interactions
What is beauty bias?
believing that attractive people are more successful and treated more favorable and positively
What is confirmation bias?
drawing conclusions about an idea or person based on personal interests, previous beliefs, and prejudices
What is conformity bias?
allowing influence from those in the same peer or work group, regardless of if you share the same beliefs or ideas
What is contrast effect bias?
a distorted perception when comparing two or more things that you have experiences, either at the same time or one after the other
What is gender bias?
assuming one gender is superior to another or preferring one gender
What is halo effect bias?
putting someone on a pedestal after learning something impressive about them
What is horn effect bias?
viewing a person in a negative light after hearing something negative or harmful or associating a trait to someone due to a previous negative experience