Acronyms Flashcards

1
Q

Operations Performance Objectives

FSDQ2C

A

Flexibility
Speed
Dependability
quality
Customisation
Cost

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2
Q

Operations Processes

4V’s

A

Volume
Variety
Variation
Visibility

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3
Q

Marketing Factors infulencing consumer chocie

PEGS

A

Psychological
Ecomonic
Government
Sociocultural

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4
Q

Marketing Processes

SMEIDI

A

Situational analysis (SWOT and product lifecycle)

Market research

Establish marketing objectives

Identify target market

Develop marketing strategies

Implement, monitor and control

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5
Q

Marketing Strategies

7p’s+EG

A

Product
Price
Promotion
Place (channels of distribution)
People
Processes
Physical evidence

E-Marketing
Global marketing

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6
Q

Financial- Limitations of Financial Reports

CANT ND

A

Capitalising expenses
Asset valuation
Notes to financial statements
Timing issues

Normalised earnings
Debt repayments

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