❌Achievement Motivation Flashcards
What is achievement motivation?
The tendency to approach or avoid competitive situations.
Summed up as the drive to succeed minus the fear of failure.
What did Atkinson identify?
Two personality dimensions.
What did Atkinson suggest?
In demanding situations performers will exhibit either NACH or NAF characteristics.
This is based on both their personality and the situational factors in hand.
What are the two personalities?
1 - demonstrated by those who keep on trying - said to display approach behaviour
2 - demonstrated by those who seek safe and secure options - said to display avoidance behaviours
What is a NACH?
The need to achieve; approach behaviour
What’s an example of a NACH personality?
A football player who volunteers to take a penalty in a penalty shoot-out at the end of the game even though there is a risk of missing the penalty and letting the team down.
What are the characteristics of a NACH?
Task persistence Seek challenge Take risks Approach behaviour Enjoy evaluation Not afraid to fail Value feedback Attribute success internally Confident Want to improve, be the best
What is a NAF?
The need to avoid failure; avoidance behaviour
What does attributing success internally mean?
Giving a reason for success that is due to the responsibility of the player.
What are the characteristics of a NAF?
Avoidance behaviour Dislike feedback Take easy option Give up easily Lack confidence Avoid 50/50 challenge Attributes failure internally
What does the level of achievement motivation shown depend on?
The interaction of personality and situation.
What does interaction mean?
The combination of the situational and personality factors that decide the level of achievement motivation.
How does personality affect achievement motivation?
Some performers will have the need to achieve, others will have the need to avoid failure.
This personality can be innate or developed and those with the trait of approaching competition will try hard in most situations.
How does the situation affect achievement motivation?
The performer has to gauge the probability of success in the task and incentive gained from that success.
What’s an example of the situation affecting achievement motivation?
A task that is easy will probably be completed successfully but will offer little incentive value or pride. The success is given, but no sense of pride is achieved - NAF
However, a task that is difficult, such as a high board dive, may not be completed successfully. If it is there is a lot of pride and satisfaction to be gained - NACH.