9 - Strategic Methods 🏃♀️ Flashcards
Why do business grow?
- to meet objectives
- external/internal factors
- competitive advantage
Why do businesses retrench?
- increase efficiency
- turn around poor performance
- focus on core of business
How will retrenchment affect cash flow?
Outflows will decrease
What are methods of growth?
- mergers/takeovers
- ventures
- franchises
- joint venture
What is a horizontal merger/takeover?
2 business at the same stage of production
What is a forward vertical merger/takeover?
Joining with a business at the next stage of production
What is a backward merger/takeover?
Joining with a business at an earlier stage of production
What is conglomeration?
2 unrelated business merge/takeover
What is economies of scale?
The benefits of increasing output so unit costs decrease
What is economies of scope?
The benefit of having a wide portfolio of products, so costs are spread across multiple producys, decreasing unit costs
What is diseconomies of scale?
The unit costs rise as more is produced past the optimum efficiency level as the business begins to work above optimum capacity
What is the experience curve?
How the costs per unit decrease over time as experience increases
What is the technical economies of scale?
The benefits when a business spends more on efficient machinery so decrease in average costs
Why is technical economies of scale important?
Increases competitiveness and efficiency and spreads FC over greater output
What is purchasing economies of scale?
The benefits when a business negotiates greater discounts for bulk buying
Why is purchasing economies of scale important?
Increase the buying power of the business
What is managerial economies of scale?
The benefits when a business employs specialist personnel leading to a fall in average costs
Why is managerial economies of scale important?
Can employ specialists rather than external organisations eg. Accountantss
Define overtrading?
When more money leaves the business than comes into it
What is synergy?
2 business combine resources and efforts to create a higher combined value and performance than by themselves
What are greiner’s model of growth’s phases?
Growth through…
Creativity
Direction
Delegation
Coordination + monitoring
Collaboration
Alliances
Which one of Greiner’s Model of Growth involves inorganic growth?
Growth through alliances
What are the crisis’ in Greiner’s Model of Growth?
- leadership crisis
- autonomy crisis
- control crisis
- red tape crisis
- growth crisis
What are the two types of innovation?
Product and process