7Ps Flashcards
1
Q
Product
A
what you’re selling.
1
Q
Price
A
how much it costs.
2
Q
Place
A
where customers can get it.
3
Q
Promotion
A
how you market it.
4
Q
People
A
the staff involved.
5
Q
Packaging
A
the products presentation.
6
Q
Positioning
A
how customers see it compared to competitors.