7. Winter, S. G., & Szulanski, G. (2001, NovDec). Replication as strategy. Flashcards
What is replication?
Replication is a complex process that involves recreating complex processes with different human resources every time.
What is the Arrow core?
The arrow core is the ideal informational endowment for a replicator of a particular business model. It consists of all the outlet-local information that accounts for the value creating potential of the business model.
What are the two distinct phases of replication strategies?
The two phases of replication strategies are exploration, in which a business model is developed and refined, and exploitation, in which the model is stabilized and scaled.
What is the transition between the two phases of replication strategies?
The transition between the two phases of replication strategies is a crucial period, as it is when the business model is refined and stabilized before being scaled.
What is replication strategy?
Replication strategy is a method of knowledge transfer that focuses on the broad scope of knowledge and dynamic capabilities that accumulate in the “centre” or focal organization. It is used to replicate and apply knowledge to other areas.
What is the difference between replication and faux-replication?
Replication involves the transfer of a large portion of the goal knowledge endowment of the recipient organization, so that the organization can create its own capability for local production. Faux-replication involves pursuing the reputational advantages of replication without actually involving the internal processes of the outlets.
What are dynamic capabilities?
Dynamic capabilities are the ability of an organization to quickly and accurately replicate the desired traits of a business model in various environments. This is a key factor in market valuation and the replicator must understand the valued features of the products or services, the procedures involved in their production, and the methods of procurement that are needed to acquire the necessary inputs.
What is a central replication capability?
A central replication capability is an important tool for replicators in order to quickly and effectively scale their business model. It is essential for replicators to have the ability to accurately reproduce the desired traits of the business model in various environments. This is a key factor in market valuation and the replicator must understand the valued features of the products or services, the procedures involved in their production, and the methods of procurement that are needed to acquire the necessary inputs.
How can one acquire knowledge of the Arrow Core?
Knowledge of the Arrow Core must be acquired through experiential learning.
What is the focus of the early stages of the replication strategy?
The focus of the early stages of the replication strategy is exploration to identify the core elements of success.
What is the goal of exploration activities in the replication strategy?
The goal of exploration activities in the replication strategy is to uncover the arrow-core.
What is the cost of mistakes when it comes to replication?
The cost of mistakes and the risk of failure in such an undertaking are enormous.
What is the “mix and match” heuristic for replication?
The “mix and match” heuristic for replication is where a new outlet is made to resemble a quilt of fragments of different outlets.
What is the importance of validating concepts before committing to large-scale replication?
Prudence in replication demands that concepts are validated before commitments are made to their large-scale replication.
