6: Market structures Flashcards
Productive efficiency
Lowest point of the ATC curve
Allocative efficiency
When a firm produces at a point where economic welfare is maximised (supply meets demand)
Dynamic efficiency
When a firm reinvests their profits to become more efficient
X-inefficient/X-efficent
Costs are high/lower than they should be
Productive + allocative =
Static efficiency
Characterisitcs of a monoply
Firm is the industry - whole output by the firm (single seller good)
Barriers to entry
No substitutes for the good
Profit maximise
Price maker
What is the deadweight loss in a monoply?
Consumer surplus lost and producer surplus ganied results in an overall loss of economic welfare
Pros of a monoply
Supernormal profits -> reinvest -> dyanmic efficiency -> lower ATC -> could lower prices -> increase consumer surplus
Economies of scale
Cons of a monoply
No allocative efficiency
High prices/lack of choice
Not productively efficient
X-inefficiency
Price discrimination (draw diagram)
When a firm with market power charges a different price to consumers for an identical product i.e. age, time of day, georgraphy
Conditions to price discriminate
Market power
No resale
Segregate the market between consumers with different willingess to pay and different PED
Cross-subsidisation
Those who pay a higher price, subsidise those who pay a lower price
Price discrimination pros
Profitable -> higher total revenue
Larger output
Cross subsidisation -> allows poorer customers access
Manages demand
Reinvest profits -> long-term benefits of increased dynamic efficiency + lower prices
Price discrimination cons
Unfair
Predatory pricng
Decline in consumer surplus
Natural monoplies
When competition is inefficient as it would increase costs i.e. railways and water companies
Characterisitics of a natural monoply
High capital cost to set up
Duplication is unecessary and wasteful
The MES does not occur until an extremely high level of output as the economies of scale do not diminish in the foreseeable future
Perfectly competitive market characterisitcs
Large number of buyers and sellers
Produce homogeneous goods (identical products)
No one firm or individual large enough to affect market price (price takers)
Factors of production are perfectly mobile
Customers and firms have perfect knowledge
No barriers to exit and entry
Have dynamic and allocative efficiency
Examples: Foreign exchange markets, agricultural markets, internet related markets
What is the shut down price in a perfectly competitive market?
AR < AVC - firms may make a loss but will remian in a market in case another firm leaves
Monopolistic competition characterisitcs
A form of imperfect comeptition
Found in many real world markers i.e. clusters of sandwhich shops, fast food and coffee shops in a town centre to pizza deliveries in a city or local haridressers
More realistic than perfect competition as products are differentiated
Does the demand in monopolistic comeptition represent the firm or the market and why?
The firm as other firms within the market produce partial but not perfect substitutes. Demand curve likely to be more elastic
Assumptions regarding monopolistic competition
Many consumers and producers
Consumers perceive there is non-price differences between products i.e. product differentiation - plenty of consumer switching
Producers price makers but price elasticity of demand is higher than that of a monoply
Low barriers to exit and entry
Efficiencies in monopolistic competition
Dynamic efficiency
X - efficiency
Problems with monopolistic competiton
Stable equilibrium is never reached
Inefficient outcome
Not allocatively efficient
Unable to fufill economies of scale
Critics of heavy spending on advertising and marketing argue that much of this spending is wasted and an inefficient use of scarce resources
Characteristics of an oligopoly
High concentration ratio (handful of large firms)
Differentiated products
High barriers to exit and entry
Mutual interdependence
Non-price competition
What happens if one firm lowers their price in an oligopoly?
Other firms follow -> price wars in lower and lower prices -> no firm wins
Collusive oligopoly
Firms act like a monoply and want to remove uncertainty by agreeing on price and output
Non-collusive oligopoly
Firms act independently and do not form agreements with each other
Overt collusion
Firms work openly together to agree on prices or market share
Tacit collusion
Unspoken actions between oligopolistic firms that are likely to minimise a competitive response
Price leadership
A leading firm in a given industry is able to exert its influence in the sector that it is in and can effectively determine the price of goods or services for the entire market -> leaves rivals little choice but to match price in order to keep market share
Pros of cartels
Dynamic efficiency
Industry supernormal profits
Firms + consumers price stability
Cons of cartels
Firms may not make supernormal profits -> risk the cartel may break down
Consumer pays higher prices
What does a cartel depend on?
Lower or increase price
Incentive? Could be drive out comeptition
Game theory
A method of modelling the strategic interaction between firms in an oligopoly
What are the roles when game theory is applied to oligopolies?
Players = firm, game played on the market, strategies = price and output decisions, payoff = profits
Dominant strategy
a situation in game theory where a player’s best strategy is independent to those chosen by others