5.2 factors affecting marketing Flashcards
1
Q
timing
A
planning when something should happen
2
Q
costs
A
need to be considered
e.g of promotion, place
3
Q
brand image
A
an organization’s reputation
e.g awards that can be featured in ad
4
Q
monitoring
A
checking or observing progress
e.g monitoring sales, usage, profitability, quality.