5.1 Identifying and Understanding Customers Flashcards

1
Q

What are the four customer needs that an entrepreneur must consider?

A

Price
Quality
Choice
Convenience

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2
Q

What is price?

A

How much a business charges a product for

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3
Q

What is quality

A

The standard of the product or service

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4
Q

What is choice in the four customer needs?

A

Giving consumers variations to choose from

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