50 mark section Flashcards

1
Q

what is market research

A

carried out by manufacturers to get an understanding of whoever might use their product

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2
Q

what does market research do

A
  • can provide an accurate picture of the potential buyer for your product
  • questions help to understand what people are thinking
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3
Q

what needs to be considered when doing market research

A
  • human factors
  • ergonomics
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4
Q

what types of questions can be asked when doing market research

A
  • closed questions
    (yes or no questions)
  • open questions
    (allows to answer in own words)
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5
Q

what human factors are there

A
  • physiological - the way people move and physical attributes
  • psychological - the way a person reacts to new experiences
  • sociological - effects product will have on user
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6
Q

what is ergonomics

A

the way humans interact with their environment

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7
Q

what are focus groups

A

used to collect research, normally for big companies (form of primary research)

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8
Q

fair trade

A

-a movement that helps producers in developing countries

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9
Q

what is fair trades aim

A

to achieve fair and better trading conditions and opportunities that promote sustainability

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10
Q

how has social media helped the fair trade movement

A

it has allowed the movement to directly connect with more people and has encouraged support

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11
Q

why do we need to annotate

A

to communicate your ideas, sketches may not be able to show your ideas

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12
Q

how should you annotate

A
  • describe, the shape and form of design and if it has and resemblance to any other products
  • explain, give examples of materials, construction, scale, size, functionality + features
  • discuss, anything else your drawing doesn’t show, give reason for decision
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13
Q

what is surface treatment and why is it done

A

often given to timber-based products to alter appearance and protect from external elements (weather)

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14
Q

surface preparation

A
  • scratches… should be removed with glass paper
  • work your way through different grades (rough - fine)
  • disc/ palm/belt sander and linisher can be used to speed up (sanding machines)
  • clear surface of dust/ grease/ oil before finish is applied
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15
Q

what should be done before finishing

A
  • surface prep (eg pine that contains knots)
  • should be sanded smooth
  • have knotting compound applied to knots
  • receive primer coat, under coat, then gloss coat
  • surface needs to be sanded after each stage
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16
Q

what are varnishes and what do they do

A

provide a gloss, satin or matt finish. can be used clear or fixed with a wood stain

17
Q

what types of varnishes are there

A
  • polyurethane based for good outdoor protection
  • water based acrylic varnish, environmentally friendly, for inside use
18
Q

calculating mass

A

density x volume

19
Q

product evaluation consist of

A
  • aesthetics
  • iterative design
  • meeting needs of user
20
Q

aesthetics

A
  • appearance
  • shape
  • colour
  • texture
  • creativity
  • material ad finish
21
Q

iterative design

A
  • method of designing based on prototyping, testing, analysing + refining product
  • changes made to design throughout process
    (basically NEA)
22
Q

meeting needs and wants of users

A
  • how will it help used?
  • what is needed by user?
  • how it will support user
  • client brief
23
Q

data to understand user needs

A

allows you to learn about subject and make decisions to help user of product

24
Q

primary research

A

collecting info by yourself.
(questionnaire, interview)

25
Q

secondary research

A

using research someone has already collected