4.2 Onwards

Question 1

What are cultural factors?

Answer 1

Encompasses Beliefs, moral values, traditions, language, laws held by a country.

Question 2

What are social factors?

Answer 2

Lifestyle, religion, economic wealth, structures, education and political systems held by a county.

Question 3

High context vs Low context counties

Answer 3

High Context:
- Establish social trust fist, slow negotiation

Low Context:
- Get to businesses first, negotiations are as efficient as possible.