3.4.5 Monopoly Flashcards
What are three characteristics of a monopoly
1- Firm has more than 25% of total market sales
2- Price setting power
3- High entry and exit barriers
Where is the profit maximising equilibrium of a monopoly
- Where MC=MR
What are some benefits of a monopoly to a firm
- Monopolies being price setters, owners will benefit from higher levels of supernormal profits via dividends
- Monopolies should be able to achieve economies of scale as they dominate the market
- Monopolies should be able to compete internationally
What are some negatives of a monopoly to a firm
- Monopolies may face greater scrutiny and regulation
- Monopolies may experience diseconomies of scale, due to communication issues
What are some benefits of monopolies to consumers
- Consumers can benefit from R and D
- Consumers may gain lower prices via economies of scale
What are some negatives of monopolies to consumers
- Consumers may suffer from higher prices, which will lead to allocative inefficiency and loss of consumer surplus
- Consumers may lack a choice of quality products
What are some benefits of monopolies to employees
- Employees may benefit from high levels of job security as the firm is expanding FOPs
- Employees may gain higher wages and bonuses
What are some negatives of monopolies to employees
- Employees may have fewer employment opportunities due to monopolies restricting output and a lower derived demand for labour
- Employees may be exploited by lower wages as there arent enough firms willing to take on workers
What are some benefits of monopolies to suppliers
- Suppliers may benefit from higher sales and profits
- Suppliers may benefit from a long term relationship which can prove to be a strong long term stream of revenue
What are some negatives of monopolies to suppliers
- Suppliers may be exploited as they may be the only firm buying from the supplier, therfore a higher bargaining power
What is the definition of price discrimination
- When a firm sells the same product, at a different price in different markets
What are the conditions of price discrimination
- Two distinguishable markets with different PEDs
- Market Power
- No arbitrage
What are some of the aims of price discrimination
- Increase market share
- To make more efficient use of spare capacity
- To generate cash flow during times of recession
What is 3rd degree price discrimination
- Charging different prices to two groups with different PED
Draw the third degree price discrimination diagrams
- Correct diagram drawn with labels