3.2.1 Technology Flashcards
Define the term:
Technology
The application of knowledge, skills and techniques to improve business performance.
What are the advantages of ICT?
● Has allowed businesses to reduce costs
● Has allowed businesses to improve quality, efficiency and competitiveness.
What are the disadvantages of iCT?
● Costs in purchasing technology + training staff to use it.
● May result in reductancies (firing).
Define the term:
E-commerce.
[include example]
The act of buying or selling a product using devices connected to an electrical network.
e.g. The internet
What is required for e-commerce to take place?
● A seller who has products that are displayed electronically
● A buyer with the equipment required to view the sellers products, and a way of paying for them.
● A network that enables information + payment to be exchanged by the buyer + seller.
What are the advantages of e-commerce?
● Attracts customers across the globe.
● Can sell 24/7.
● Easily receive payment immediately.
● Reduced overhead costs compared to physical store.
What are the disadvantages of e-commerce?
● More competitors from across the globe ∴ harder to get noticed.
● Employees may need new skills e.g. website maintenance.
● Procedures required for the delivery + the process of returning products
● A need to maintain + update technologies, including security software ∴ may be expensive.
Define the term:
Social media
A variety of web platforms that enable users to share ideas, content, information and messages.
what are the advantages of social media?
- cost: cheap
- communication: easier for buyer to discuss ways of payment w/ seller.
- marketing advertising: easier to advertise to larger market.
- larger target market: easier to attract customers across the globe.
- increased sales: easy for customers to access through advertising.
what are the disadvantages of social media?
- public relations (PR): many competitors ∴ harder to be noticed through advertising if business idea = common
- communication: inappropriate/inaccurate responses can be shared quickly + easily ∴ creates bad publicity.
what are some digital communication tools?
- instant messaging
- websites
- web conferencing
- social media
- cloud services
- mobile/smartphones
- mobile applications
how will businesses use digital communications to communicate with their stakeholders?
- customers: dispatched order will be communicated via email or text message.
- suppliers: amount of products produced + it’s cost via telephone website.
- employees: next payments, redundancy notices via email or text message.
what can be communicated between stakeholders?
- customers: orders, invoices, bills, customer services, advertising, social media (facebook, twitter etc.)
- suppliers: ordering, payments, product information.
- employees: payslips, job info, holidays, recording hours worked, emails, messaging, meetings/conference calls.
- shareholders: annual reports, dividend info + payments.
- all stakeholders: sharing + recording info via email.
what are the advantages of using e-commerce + m-commerce?
- allowed businesses to access wider markets.
- reduced costs through auto ordering using online applications.
- can experience increased sales.
- become more well known.
what are the disadvantages of using e-commerce + m-commerce?
- increased costs due to investments in computerised systems + staff training.