3.1.1 - SIzes and types of firms Flashcards
Why do firms seek growth (5)
Profit, costs, managerial objectives, diversification and market power
Why is profit a reason for a firm’s growth
- Increasing in size enables a firm to produce more goods and services.
-This allows for an increase in sales which would boost revenue. - - Higher revenue means higher profit.
-This is beneficial for firms in several ways e.g. it allows for increased investment - firms can achieve profit from growth bc growth leads to increasing economies of scale (reach minimum efficent scale of production), increasing market share and reducing comp, expanding inot new markets
Costs as a reason for a firm’s growth
- A firm that increases in size often experiences lower unit costs as a result i.e. economies of scale
- a firm might grow to reach the minimum efficient scale of production so Long run average costs are minmised
Market power as a reason for a firm’s growth
- if a firm grows they will gain market power hence they gain some monopoly power which allows them to set prices and make supernormal profits as well as restrict entry to market for new firms
Diversification as a reason for growth
- A firm may expand in size through entering a foreign market or producing a new good/service
- ## it reduces risk e.g if one country experiences recession, firm can rely on sales from other countries to sustain the business
Managerial objectives as a reason for growth
- Managers often have renumeration packages that are determined by the sales performance
of their firms. - This provides an incentive for managers to increase the size of their firms.
- Managers may also seek to increase the size of their firms to satisfy their ego: leading a large firm can command respect and veneration from others.
Why do some firms CHOOSE remain small?
- Diseconomies of scale
+(cost per unit increases with expansion - don’t want extra work/risk,
+ (expansion involves sunk costs which cannot be recovered if the expansion is a failure e.g. a firm failing to enter a new market (money is lost on marketing, capital,
labour etc). - legal requirements get bigger
+ Smaller firms generally face less, and
more easily compliable, regulations than larger firms. Staying small can thus allow for a more manageable regulatory framework for firms.
Why are some firms forced to stay small
- cannot fund expansion
+ . Banks generally see small firms as risky
borrowers so only offer credit on strict terms or not at all. - They operate in a niche market which has a small customer base e.g. luxury yachts
- The skills, knowledge, and expertise required may be lacking.
+ Not every business will possess entrepreneurs with the ability to steer a business through a successful expansion. - The firm may lack the resources to cope with additional regulations and bureaucracy that expansion entails.
Significance of the divorce of ownership from control:
the principal-agent problem
Define principal agent problem
This is an asymmetric information problem. Owners often cannot observe directly the day-to-day decisions of management. The performance of the agent is costly and difficult to monitor. Managers may have different objectives than owners.
Define private sector
All privately owned businesses and organisations. These businesses usually aim to return a profit to the owners.
Define public sectore
Public sector organisations are owned and operated by the government – in the UK this includes the National Health Service and state education.
Define shareholder value
total return (dividends + increases in business value) for shareholders.
Define divorce of ownership control
This occurs when the owners of a business do not control the day-to-day decisions made in the business. The owners of a company normally elect a Board of Directors to control the business’s resources for them.
Define incumbent firms
Firms already in the market – established firms may be able to use barriers to entry