3.1.1 - corporate objectives Flashcards

1
Q

profit maximisation

A

generating more revenue or reducing costs in order to increase profits

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2
Q

how to reduce costs

A
  • eliminate waste
  • automation of processes
  • cutting down overheads
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3
Q

how to increase revenue

A
  • expanding market share
  • increase prices of goods
  • improve sales efficiency
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4
Q

revenue growth

A
  • the focus on increasing the total income generated by a business
  • step one: analyse market demand
  • step two: develop new products/services
  • step three: expand customer base
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5
Q

market share

A
  • capturing a larger portion of the target market than competitors
  • differentiation through quality
  • differentiation through cost
  • differentiation through marketing
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6
Q

cost efficiency

A
  • minimising the costs of production and operations while maintaining or improving the quality of goods and services
  • helps businesses stay competitive and increase profitability
  • automation of production
  • efficient use of energy
  • employee productivity
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7
Q

environmental sustainability

A
  • focuses on eco-friendly practices that promote environmental protection and conservation
  • switching to renewable energy sources
  • implementing recycling programs
  • reducing carbon footprint
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8
Q

benefits of environmental sustainability

A
  • decreases environmental impact
  • improves brand image
  • attracts more socially responsible customers
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9
Q

disadvantages of environmental sustainability

A
  • higher upfront costs
  • challenging to find eco-friendly suppliers
  • may encounter resistance from employees or shareholders
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10
Q

social responsibility

A
  • engaging in ethical and socially responsible actions that benefit society
  • fair trade practices
  • charitable donations
  • community engagement
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11
Q

benefits of social responsibility

A
  • improves brand image
  • increases customer loyalty
  • enhances employee morale
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12
Q

risk management

A
  • identifying potential risks to a business and mitigating them before they become major problems
  • insurance
  • business continuity plan
  • risk control measures
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13
Q

strategic planning

A
  • involves setting goals, identifying resources, and allocating resources based on priorities
  • step one: define goals and objectives
  • step two: identify strengths and weaknesses
  • step three: determine strategies and action
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