This class was created by Brainscape user ellie mai. Visit their profile to learn more about the creator.
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ellie mai
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Decks in this class (16)
1.1 - meeting customer needs
Mass market,
Niche market,
Homogenous
46
cards
1.2 -the market
Demand,
How are price and demand related,
Non price factors of demand
29
cards
1.3 - the marketing mix and strategy
Design mix,
Function,
Cost
49
cards
1.4 - managing people
Staff as an asset,
Staff as a cost,
Multi skilling
59
cards
1.5 - entrepreneurs and leaders
Business,
Benefits of businesses to society,
Start up
20
cards
2.2 - financial planning
Sales forecast,
Advantages of forecasting,
Time series analysis
27
cards
2.3 - managing finance
Why profit is important,
Gross profit,
Operating profit
54
cards
2.4 - resource management
Capacity utilisation,
Why do businesses want to perform...,
Benefits of under utilisation
45
cards
2.5 - external influences
External influences,
Main aims of the government,
Inflation
21
cards
3.1.1 - corporate objectives
Profit maximisation,
How to reduce costs,
How to increase revenue
13
cards
3.1.2 - theories of corporate strategies
Business strategy,
Ansoff matrix,
Market penetration
13
cards
3.1.3 & 3.1.4 - SWOT analysis and PESTLE
Swot analysis,
Why does a business need to asses...,
Evidence of strengths and weaknesses
21
cards
3.2.1 - growth
What are the growth objectives,
Economies of scale,
Increased market power
10
cards
3.3
Investment,
Investment appraisal,
Methods of investment appraisal
27
cards
4.1 - globalisation
Gdp,
Economy,
Bric economies
59
cards
4.2 - global markets and business expansion
Push factors,
Pull factors,
Outsourcing
32
cards
More about
business studies
- Class purpose General learning
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